Harley-Davidson (NYSE:HOG) Share Price Crosses Above 200 Day Moving Average – Here’s Why

Harley-Davidson, Inc. (NYSE:HOG) shares passed above its 200-day moving average during trading on Tuesday. The stock has a 200-day moving average of $25.44 and traded as high as $27.36. Harley-Davidson shares last traded at $27.1750, with a volume of 1,556,302 shares changing hands.

Wall Street Analyst Weigh In

Several equities research analysts recently issued reports on the stock. Evercore raised shares of Harley-Davidson from an “underperform” rating to an “outperform” rating and set a $33.00 price target on the stock in a report on Monday, October 5th. Wall Street Zen raised shares of Harley-Davidson from a “sell” rating to a “hold” rating in a research note on Saturday, October 10th. Griffin Securities set a $33.00 target price on shares of Harley-Davidson in a research report on Monday, August 17th. DA Davidson boosted their target price on shares of Harley-Davidson from $30.00 to $33.00 and gave the stock a “buy” rating in a research note on Monday, August 17th. Finally, Robert W. Baird boosted their target price on shares of Harley-Davidson from $28.00 to $30.00 and gave the stock a “neutral” rating in a research note on Friday, July 24th. One research analyst has rated the stock with a Strong Buy rating, six have assigned a Buy rating, four have assigned a Hold rating and two have assigned a Sell rating to the company. Based on data from MarketBeat.com, the stock presently has a consensus rating of “Hold” and an average target price of $28.20.

Harley-Davidson Trading Up 6.3%

The company has a market cap of $3.03 billion, a price-to-earnings ratio of 17.84, a PEG ratio of 8.98 and a beta of 1.30. The firm has a 50 day moving average price of $26.95 and a two-hundred day moving average price of $25.54. The company has a quick ratio of 1.70, a current ratio of 1.90 and a debt-to-equity ratio of 0.36.

Harley-Davidson (NYSE:HOG) last posted its quarterly earnings data on Thursday, July 23rd. The company reported $0.75 EPS for the quarter, beating analysts’ consensus estimates of $0.65 by $0.10. The company had revenue of $1.23 billion for the quarter, compared to analyst estimates of $1.17 billion. Harley-Davidson had a net margin of 4.78% and a return on equity of 6.28%. The company’s quarterly revenue was down 5.9% on a year-over-year basis. During the same period in the prior year, the firm posted $0.88 EPS. As a group, equities analysts forecast that Harley-Davidson, Inc. will post 0.56 earnings per share for the current year.

Harley-Davidson Dividend Announcement

The company also recently disclosed a quarterly dividend, which was paid on Tuesday, September 29th. Stockholders of record on Tuesday, September 15th were issued a dividend of $0.1875 per share. The ex-dividend date was Tuesday, September 15th. This represents a $0.75 annualized dividend and a dividend yield of 2.6%. Harley-Davidson’s payout ratio is currently 46.01%.

Insider Buying and Selling at Harley-Davidson

In related news, Director Daniel Nova acquired 40,000 shares of the firm’s stock in a transaction on Friday, July 31st. The stock was purchased at an average cost of $24.57 per share, with a total value of $982,800.00. Following the acquisition, the director owned 47,605 shares of the company’s stock, valued at approximately $1,169,654.85. This trade represents a 525.97% increase in their position. The purchase was disclosed in a filing with the SEC, which can be accessed through this hyperlink. Also, CEO Artie Starrs acquired 10,000 shares of the stock in a transaction dated Monday, August 10th. The stock was bought at an average cost of $25.89 per share, with a total value of $258,900.00. Following the completion of the purchase, the chief executive officer owned 25,000 shares of the company’s stock, valued at approximately $647,250. The trade was a 66.67% increase in their ownership of the stock. Additional details regarding this purchase are available in the official SEC disclosure. Over the last 90 days, insiders have acquired 57,500 shares of company stock worth $1,439,550 and have sold 4,667 shares worth $119,423. 0.97% of the stock is owned by corporate insiders.

Institutional Investors Weigh In On Harley-Davidson

Several institutional investors and hedge funds have recently added to or reduced their stakes in HOG. State of Michigan Retirement System raised its holdings in shares of Harley-Davidson by 1.8% in the 1st quarter. State of Michigan Retirement System now owns 28,461 shares of the company’s stock worth $575,000 after purchasing an additional 500 shares during the period. CX Institutional grew its holdings in Harley-Davidson by 62.4% during the third quarter. CX Institutional now owns 1,445 shares of the company’s stock valued at $35,000 after purchasing an additional 555 shares during the period. Oregon Public Employees Retirement Fund grew its holdings in Harley-Davidson by 2.5% during the first quarter. Oregon Public Employees Retirement Fund now owns 24,251 shares of the company’s stock valued at $490,000 after purchasing an additional 600 shares during the period. Versant Capital Management Inc increased its position in Harley-Davidson by 40.1% in the third quarter. Versant Capital Management Inc now owns 2,282 shares of the company’s stock worth $56,000 after buying an additional 653 shares during the last quarter. Finally, Syon Capital LLC increased its position in Harley-Davidson by 4.2% in the second quarter. Syon Capital LLC now owns 16,333 shares of the company’s stock worth $400,000 after buying an additional 657 shares during the last quarter. Hedge funds and other institutional investors own 85.10% of the company’s stock.

About Harley-Davidson

Harley-Davidson, Inc is a Milwaukee-based company that designs, manufactures and sells heavyweight motorcycles. Its product portfolio includes touring, cruiser, standard and adventure-touring motorcycles sold under the Harley-Davidson brand, as well as electric motorcycles offered through its LiveWire business.

The company also provides motorcycle parts, accessories, apparel and related merchandise. Through Harley-Davidson Financial Services, it offers financing and insurance products to motorcycle dealers and retail customers in supported markets.