Comparing Life360 (NASDAQ:LIF) & G4S (OTCMKTS:GFSZY)

G4S (OTCMKTS:GFSZY) and Life360 (NASDAQ:LIF) are both industrials companies, but which is the superior business? We will compare the two businesses based on the strength of their dividends, analyst recommendations, earnings, risk, valuation, profitability and institutional ownership.

Insider & Institutional Ownership

20.0% of Life360 shares are owned by institutional investors. 8.0% of Life360 shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Valuation and Earnings

This table compares G4S and Life360″s gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
G4S	N/A	N/A	N/A	N/A	N/A
Life360	$371.48 million	21.82	-$4.55 million	$0.32	326.59

G4S has higher earnings, but lower revenue than Life360.

Profitability

This table compares G4S and Life360’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
G4S	N/A	N/A	N/A
Life360	6.45%	7.65%	5.31%

Analyst Recommendations

This is a summary of current recommendations for G4S and Life360, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
G4S	0	0	0	0	0.00
Life360	0	0	7	0	3.00

Life360 has a consensus price target of $91.43, suggesting a potential downside of 12.52%. Given Life360’s stronger consensus rating and higher possible upside, analysts clearly believe Life360 is more favorable than G4S.

Summary

Life360 beats G4S on 9 of the 9 factors compared between the two stocks.

About G4S

G4S plc, together with its subsidiaries, operates as an integrated security company in Africa, the Americas, Asia, Europe, and the Middle East. The company offers software tools, including evidence-based risk assessment, incident management, and travel advisory systems, such as symmetry incident management; and proprietary security systems comprising symmetry connect access control and visitor management systems. It also provides retail technology solutions, comprising of Retail Cash Solutions, CASH360, and South Africa-Deposita; security advice, risk mitigation strategies, secure support, and integrated solutions; and offer custody, detention, rehabilitation, and care services. The company serves corporates, financial institutions, private energy/utilities, retail, leisure and consumers, private energy/utilities, transport, ports, and aviation. G4S plc was founded in 1901 and is headquartered in London, the United Kingdom. G4S plc is a subsidiary of Atlas UK Bidco Limited.

About Life360

Life360 Inc. is a family connection and safety company. Its business category includes mobile app and Tile tracking devices with a range of services, including location sharing, safe driver reports and crash detection with emergency dispatch. Life360 Inc. is based in SAN FRANCISCO.