First Business Financial Services (NASDAQ:FBIZ – Get Free Report) and Peoples Financial Services (NASDAQ:PFIS – Get Free Report) are both small-cap finance companies, but which is the better business? We will compare the two businesses based on the strength of their risk, profitability, earnings, dividends, institutional ownership, analyst recommendations and valuation.
Analyst Ratings
This is a breakdown of recent ratings for First Business Financial Services and Peoples Financial Services, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| First Business Financial Services | 0 | 0 | 3 | 1 | 3.25 |
| Peoples Financial Services | 0 | 3 | 1 | 0 | 2.25 |
First Business Financial Services currently has a consensus price target of $75.50, suggesting a potential upside of 9.50%. Peoples Financial Services has a consensus price target of $65.50, suggesting a potential downside of 4.74%. Given First Business Financial Services’ stronger consensus rating and higher possible upside, research analysts plainly believe First Business Financial Services is more favorable than Peoples Financial Services.
Earnings and Valuation
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| First Business Financial Services | $279.25 million | 2.07 | $50.32 million | $6.56 | 10.51 |
| Peoples Financial Services | $283.67 million | 2.43 | $59.19 million | $8.83 | 7.79 |
Peoples Financial Services has higher revenue and earnings than First Business Financial Services. Peoples Financial Services is trading at a lower price-to-earnings ratio than First Business Financial Services, indicating that it is currently the more affordable of the two stocks.
Dividends
First Business Financial Services pays an annual dividend of $1.36 per share and has a dividend yield of 2.0%. Peoples Financial Services pays an annual dividend of $2.50 per share and has a dividend yield of 3.6%. First Business Financial Services pays out 20.7% of its earnings in the form of a dividend. Peoples Financial Services pays out 28.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Business Financial Services has raised its dividend for 13 consecutive years and Peoples Financial Services has raised its dividend for 8 consecutive years.
Profitability
This table compares First Business Financial Services and Peoples Financial Services’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| First Business Financial Services | 19.28% | 14.92% | 1.29% |
| Peoples Financial Services | 20.66% | 17.27% | 1.70% |
Volatility & Risk
First Business Financial Services has a beta of 0.65, suggesting that its stock price is 35% less volatile than the S&P 500. Comparatively, Peoples Financial Services has a beta of 0.74, suggesting that its stock price is 26% less volatile than the S&P 500.
Institutional and Insider Ownership
60.1% of First Business Financial Services shares are held by institutional investors. Comparatively, 31.7% of Peoples Financial Services shares are held by institutional investors. 5.0% of First Business Financial Services shares are held by company insiders. Comparatively, 8.2% of Peoples Financial Services shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.
Summary
Peoples Financial Services beats First Business Financial Services on 10 of the 18 factors compared between the two stocks.
About First Business Financial Services
First Business Financial Services, Inc. operates as the bank holding company for First Business Bank that provides commercial banking products and services for small and medium-sized businesses, business owners, executives, professionals, and high net worth individuals in Wisconsin, Kansas, and Missouri. The company offers real estate lending, commercial and industrial lending, asset-based lending, accounts receivable financing, equipment financing loans and leases, floorplan financing, vendor financing, small business administration lending and servicing, treasury management solutions, and company retirement services. It also provides private wealth management for individuals, including creating and executing asset allocation strategies, trust and estate administration, financial planning, investment management, and access to brokerage and custody-only services. In addition, the company offers bank consulting consisting of investment portfolio administrative and asset liability management services, and commercial deposit accounts. The company was founded in 1909 and is headquartered in Madison, Wisconsin.
About Peoples Financial Services
Peoples Financial Services Corp. operates as the bank holding company for Peoples Security Bank and Trust Company that provides various commercial and retail banking services. The company accepts money market, negotiable order of withdrawal, savings, individual retirement, demand deposit, and certificates of deposit accounts. It also provides residential real estate, automobile, manufactured housing, personal, and home equity loans; and commercial real estate, working capital, construction, small business administration, and agricultural loans, as well as loans for equipment and other commercial needs, and mineral rights. In addition, the company offers fiduciary and investment services; investment management, IRA trustee, estate administration, living and life insurance trust, trustee under will, guardianship, custodial/IRA custodial, and corporate trust services, as well as pension and profit-sharing plans. Further, it provides wealth management products and services comprising investment portfolio management, estate and business succession planning, annuities, insurance, retirement plan, and tax planning, as well as education funding strategies; and securities, brokerage, and investor services. Additionally, the company offers small business checking and merchant money market accounts, online and telephone banking, business credit cards, merchant line of credit, and financial checkup services; and remote deposit capture, automatic clearing house transaction, cash management, automated teller machine, point of sale transaction, safe deposit box, night depository, direct deposit, and official check services. It serves business, non-profit, governmental, municipal agency, and professional customers, as well as retail customers. Peoples Financial Services Corp. was founded in 1905 and is headquartered in Scranton, Pennsylvania.
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