ASOS (LON:ASC) Hits New 52-Week High – Still a Buy?

ASOS Plc (LON:ASC)’s share price hit a new 52-week high during mid-day trading on Thursday . The company traded as high as GBX 435 and last traded at GBX 420, with a volume of 182296 shares trading hands. The stock had previously closed at GBX 428.

Analyst Upgrades and Downgrades

A number of equities analysts recently commented on ASC shares. Shore Capital Group raised their price target on shares of ASOS from GBX 420 to GBX 520 and gave the stock a “buy” rating in a research report on Thursday, August 27th. Berenberg Bank reissued a “buy” rating and issued a GBX 600 price objective on shares of ASOS in a report on Thursday, August 27th. Royal Bank Of Canada lifted their price target on shares of ASOS from GBX 275 to GBX 400 and gave the company a “sector perform” rating in a research report on Wednesday, August 5th. Finally, JPMorgan Chase & Co. boosted their price target on ASOS from GBX 285 to GBX 330 and gave the company a “neutral” rating in a research note on Thursday, July 2nd. Four analysts have rated the stock with a Buy rating and three have assigned a Hold rating to the stock. According to data from MarketBeat, ASOS presently has a consensus rating of “Moderate Buy” and a consensus target price of GBX 419.29.

ASOS Stock Down 2.1%

The company has a market cap of £491.76 million, a P/E ratio of -2.13, a PEG ratio of -1.26 and a beta of 2.32. The stock has a 50-day moving average of GBX 376.40 and a 200 day moving average of GBX 294.35. The company has a debt-to-equity ratio of 855.63, a current ratio of 0.95 and a quick ratio of 0.39.

About ASOS

ASOS Plc operates as an online fashion retailer in the United Kingdom, the United States, Australia, France, Germany, Spain, Italy, Sweden, the Netherlands, Denmark, Poland, and internationally. It offers womenswear and menswear products. The company sells its products under the ASOS Design, ASOS Edition, ASOS Luxe, ASOS 4505, Collusion, Reclaimed Vintage, Topshop, Topman, Miss Selfridge, HIIT, AsYou, Dark Future, UNRVLLD/SPPLY, Crooked Tongues, Daysocial, Actual, and Weekend Collective brands, as well as through third-party brands.