Analyzing American Outdoor Brands (NASDAQ:AOUT) and Parks! America (OTCMKTS:PRKA)

Parks! America (OTCMKTS:PRKA) and American Outdoor Brands (NASDAQ:AOUT) are both consumer discretionary companies, but which is the superior stock? We will contrast the two companies based on the strength of their valuation, profitability, risk, earnings, institutional ownership, analyst recommendations and dividends.

Insider & Institutional Ownership

49.9% of American Outdoor Brands shares are held by institutional investors. 61.0% of Parks! America shares are held by insiders. Comparatively, 5.3% of American Outdoor Brands shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Profitability

This table compares Parks! America and American Outdoor Brands’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Parks! America	N/A	N/A	N/A
American Outdoor Brands	-4.83%	0.67%	0.48%

Analyst Recommendations

This is a summary of recent ratings and target prices for Parks! America and American Outdoor Brands, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Parks! America	0	0	0	0	0.00
American Outdoor Brands	1	0	2	1	2.75

American Outdoor Brands has a consensus price target of $14.25, indicating a potential upside of 11.24%. Given American Outdoor Brands’ stronger consensus rating and higher possible upside, analysts clearly believe American Outdoor Brands is more favorable than Parks! America.

Earnings & Valuation

This table compares Parks! America and American Outdoor Brands”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Parks! America	N/A	N/A	N/A	$0.00	30,483.24
American Outdoor Brands	$190.54 million	0.84	-$9.21 million	($0.73)	-17.55

Parks! America has higher earnings, but lower revenue than American Outdoor Brands. American Outdoor Brands is trading at a lower price-to-earnings ratio than Parks! America, indicating that it is currently the more affordable of the two stocks.

Summary

American Outdoor Brands beats Parks! America on 8 of the 12 factors compared between the two stocks.

About Parks! America

Parks! America, Inc., through its subsidiaries, engages in acquiring, developing, and operating local and regional theme parks and attractions in the United States. The company owns and operates three Wild Animal Safari theme parks located in Pine Mountain, Georgia; Strafford, Missouri; and Bryan/College Station, Texas. The company was formerly known as Great American Family Parks, Inc. and changed its name to Parks! America, Inc. in June 2008. Parks! America, Inc. is based in Pine Mountain, Georgia.

About American Outdoor Brands

American Outdoor Brands, Inc. provides outdoor products and accessories for rugged outdoor enthusiasts in the United States and internationally. It offers hunting, fishing, camping, shooting, and personal security and defense products. The company also provides shooting sports accessories products include rests, vaults, and other related accessories; outdoor lifestyle products, such as premium sportsmen knives and tools for fishing and hunting; land management tools for hunting preparedness; harvesting products for post-hunt or post-fishing activities; outdoor cooking products; and camping, survival, and emergency preparedness products. In addition, it offers electro-optical devices, including hunting optics, firearm aiming devices, flashlights, and laser grips; and reloading, gunsmithing, and firearm cleaning supplies. The company sells its products through e-commerce and traditional distribution channels under the Adventurer, Harvester, Marksman, and Defender brand lanes. American Outdoor Brands, Inc. was incorporated in 2020 and is headquartered in Columbia, Missouri.