One Capital Management LLC Raises Stake in Salesforce Inc. $CRM

One Capital Management LLC increased its stake in Salesforce Inc. (NYSE:CRM) by 5.3% during the fourth quarter, according to its most recent filing with the SEC. The fund owned 71,551 shares of the CRM provider’s stock after buying an additional 3,571 shares during the quarter. One Capital Management LLC’s holdings in Salesforce were worth $18,955,000 at the end of the most recent quarter.

A number of other hedge funds and other institutional investors also recently made changes to their positions in CRM. Brighton Jones LLC boosted its holdings in shares of Salesforce by 13.7% in the 4th quarter. Brighton Jones LLC now owns 25,668 shares of the CRM provider’s stock worth $8,582,000 after buying an additional 3,102 shares during the last quarter. Revolve Wealth Partners LLC boosted its holdings in shares of Salesforce by 12.6% in the 4th quarter. Revolve Wealth Partners LLC now owns 1,827 shares of the CRM provider’s stock worth $611,000 after buying an additional 205 shares during the last quarter. Bison Wealth LLC lifted its holdings in Salesforce by 9.0% during the fourth quarter. Bison Wealth LLC now owns 2,234 shares of the CRM provider’s stock valued at $747,000 after purchasing an additional 184 shares during the last quarter. Sivia Capital Partners LLC lifted its holdings in Salesforce by 3.7% during the second quarter. Sivia Capital Partners LLC now owns 2,958 shares of the CRM provider’s stock valued at $807,000 after purchasing an additional 106 shares during the last quarter. Finally, United Bank lifted its holdings in Salesforce by 5.2% during the second quarter. United Bank now owns 10,198 shares of the CRM provider’s stock valued at $2,781,000 after purchasing an additional 500 shares during the last quarter. 80.43% of the stock is owned by hedge funds and other institutional investors.

Salesforce Trading Up 9.5%

Shares of CRM opened at $209.33 on Tuesday. The business’s 50-day moving average price is $181.06 and its 200-day moving average price is $210.11. Salesforce Inc. has a twelve month low of $163.52 and a twelve month high of $276.80. The stock has a market cap of $171.44 billion, a PE ratio of 24.23, a P/E/G ratio of 1.27 and a beta of 1.16. The company has a quick ratio of 0.79, a current ratio of 0.79 and a debt-to-equity ratio of 1.15.

Salesforce (NYSE:CRM) last announced its quarterly earnings results on Wednesday, May 27th. The CRM provider reported $3.88 earnings per share for the quarter, beating the consensus estimate of $3.13 by $0.75. Salesforce had a return on equity of 18.72% and a net margin of 18.73%.The firm had revenue of $11.13 billion for the quarter, compared to analysts’ expectations of $11.05 billion. During the same period in the prior year, the business posted $2.58 earnings per share. The company’s revenue was up 13.3% on a year-over-year basis. Salesforce has set its FY 2027 guidance at 14.060-14.120 EPS and its Q2 2027 guidance at 3.250-3.270 EPS. On average, equities analysts forecast that Salesforce Inc. will post 9.72 EPS for the current fiscal year.

Salesforce Announces Dividend

The business also recently disclosed a quarterly dividend, which will be paid on Thursday, July 2nd. Investors of record on Thursday, June 11th will be given a $0.44 dividend. This represents a $1.76 annualized dividend and a dividend yield of 0.8%. The ex-dividend date is Thursday, June 11th. Salesforce’s dividend payout ratio is 20.37%.

Salesforce declared that its board has authorized a stock buyback program on Monday, March 16th that authorizes the company to repurchase $25.00 billion in outstanding shares. This repurchase authorization authorizes the CRM provider to repurchase up to 14.1% of its stock through open market purchases. Stock repurchase programs are typically an indication that the company’s management believes its shares are undervalued.

Salesforce News Summary

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: Salesforce is benefiting from a broader rebound in software stocks after Nvidia CEO Jensen Huang eased fears that AI will disrupt the software industry, giving CRM and peers a fresh tailwind. NOW, IBM, software stocks surge as Huang eases AI fears; analysts see more upside
• Positive Sentiment: Investors are also focused on Salesforce’s expanding AI strategy, including a reported Contentful acquisition and continued rollout of Agentforce and related enterprise AI tools, which reinforces the company’s growth narrative. CRM Stock Jumps Amid Software Rally — Company Expands AI Push With Contentful Acquisition
• Positive Sentiment: Recent earnings remain a key support for the stock: Salesforce beat on both EPS and revenue, posted strong year-over-year growth, and delivered solid cash flow, helping sustain investor confidence despite broader market volatility. Salesforce, Inc. (CRM) Beats on Earnings and Revenue
• Neutral Sentiment: Salesforce continues to attract heavy investor attention online, reflecting elevated interest in the stock, but the article did not add new fundamental information likely to move shares. Investors Heavily Search Salesforce, Inc. (CRM): Here is What You Need to Know
• Neutral Sentiment: A Zacks review of Salesforce’s international revenue exposure is mainly a reminder that a meaningful portion of sales comes from overseas markets, which can affect stability and growth, but it was not a fresh catalyst. Salesforce (CRM) Reliance on International Sales: What Investors Need to Know
• Negative Sentiment: Some commentary continues to question whether Salesforce can thrive in an AI-dominated software landscape, and BMO trimmed its price target after earnings, which suggests some caution remains around valuation and future upside. Is Salesforce (CRM) the Best Undervalued Stock to Buy According to the Financial Media?

Wall Street Analyst Weigh In

Several research firms have commented on CRM. Canaccord Genuity Group dropped their price objective on shares of Salesforce from $250.00 to $225.00 and set a “buy” rating on the stock in a report on Thursday, May 28th. Stifel Nicolaus dropped their price objective on shares of Salesforce from $300.00 to $250.00 and set a “buy” rating on the stock in a report on Thursday, February 26th. BTIG Research reaffirmed a “buy” rating and set a $255.00 price objective on shares of Salesforce in a report on Tuesday, May 26th. DA Davidson dropped their price objective on shares of Salesforce from $200.00 to $175.00 and set a “neutral” rating on the stock in a report on Thursday, May 28th. Finally, Mizuho dropped their price objective on shares of Salesforce from $280.00 to $265.00 and set an “outperform” rating on the stock in a report on Thursday, February 26th. One research analyst has rated the stock with a Strong Buy rating, twenty-five have issued a Buy rating, nine have issued a Hold rating and three have given a Sell rating to the stock. Based on data from MarketBeat, Salesforce has an average rating of “Moderate Buy” and an average price target of $257.97.

Insider Activity at Salesforce

In related news, Director Laura Alber acquired 2,571 shares of the firm’s stock in a transaction that occurred on Thursday, March 19th. The shares were bought at an average cost of $194.58 per share, for a total transaction of $500,265.18. Following the completion of the transaction, the director owned 9,530 shares in the company, valued at approximately $1,854,347.40. This trade represents a 36.94% increase in their ownership of the stock. The acquisition was disclosed in a filing with the Securities & Exchange Commission, which is available through this hyperlink. Also, Director David Blair Kirk acquired 2,570 shares of the firm’s stock in a transaction that occurred on Wednesday, March 18th. The stock was bought at an average price of $194.62 per share, for a total transaction of $500,173.40. Following the completion of the transaction, the director owned 13,689 shares of the company’s stock, valued at $2,664,153.18. The trade was a 23.11% increase in their position. Additional details regarding this purchase are available in the official SEC disclosure. 3.50% of the stock is currently owned by corporate insiders.

Salesforce Company Profile

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.