Crocs (CROX) – Investment Analysts’ Recent Ratings Updates

A number of research firms have changed their ratings and price targets for Crocs (NASDAQ: CROX):

• 10/26/2026 – Crocs was upgraded by Weiss Ratings from “hold (c+)” to “buy (b-)”.
• 10/24/2026 – Crocs was upgraded by Wall Street Zen from “buy” to “strong-buy”.
• 10/15/2026 – Crocs was upgraded by Barclays from “equal weight” to “overweight”. They now have a $139.00 price target on the stock, up from $118.00.
• 10/8/2026 – Crocs was upgraded by Weiss Ratings from “hold (c)” to “hold (c+)”.
• 9/8/2026 – Crocs was downgraded by Weiss Ratings from “hold (c+)” to “hold (c)”.

Insider Activity

In related news, Director Beth J. Kaplan purchased 885 shares of Crocs stock in a transaction on Tuesday, September 15th. The stock was purchased at an average cost of $112.12 per share, with a total value of $99,226.20. Following the acquisition, the director directly owned 15,259 shares in the company, valued at approximately $1,710,839.08. This trade represents a 6.16% increase in their ownership of the stock. The acquisition was disclosed in a filing with the SEC, which is accessible through this link. Also, CEO Andrew Rees sold 19,072 shares of Crocs stock in a transaction dated Monday, August 10th. The stock was sold at an average price of $138.91, for a total value of $2,649,291.52. Following the sale, the chief executive officer directly owned 713,293 shares in the company, valued at approximately $99,083,530.63. This trade represents a 2.60% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. 3.10% of the stock is currently owned by insiders.

Crocs, Inc is a global footwear company best known for its Crocs brand of casual, lightweight shoes. Its product portfolio includes clogs, sandals, slides, boots and other casual footwear, along with accessories such as Jibbitz charms, which are designed to personalize Crocs shoes.

The company was founded in 2002 and introduced its first clog that year. Crocs has expanded from its original molded footwear into a broader lifestyle brand, offering products for women, men and children through company-operated and third-party retail stores, e-commerce platforms and wholesale partners.

In 2022, Crocs completed its acquisition of HEYDUDE, adding the casual shoe brand to its portfolio.