Harte Hanks (NASDAQ:HHS) Stock Price Breaks Above 200-Day Moving Average – What’s Next?

Harte Hanks, Inc. (NASDAQ:HHS)’s share price crossed above its two hundred day moving average during trading on Monday. The stock has a two hundred day moving average of $3.05 and traded as high as $4.48. Harte Hanks shares last traded at $4.37, with a volume of 34,495 shares.

Wall Street Analysts Forecast Growth

Separately, Weiss Ratings upgraded Harte Hanks from a “sell (e+)” rating to a “sell (d-)” rating in a report on Friday, August 28th. One analyst has rated the stock with a Sell rating. According to MarketBeat.com, Harte Hanks has an average rating of “Sell”.

Harte Hanks Stock Performance

The business’s fifty day simple moving average is $4.07 and its 200 day simple moving average is $3.06. The stock has a market cap of $32.26 million, a price-to-earnings ratio of -5.70 and a beta of 0.17.

Harte Hanks (NASDAQ:HHS) last announced its earnings results on Friday, August 14th. The business services provider reported ($0.67) earnings per share for the quarter. Harte Hanks had a negative net margin of 3.70% and a negative return on equity of 30.14%. The business had revenue of $37.98 million for the quarter.

Institutional Investors Weigh In On Harte Hanks

Hedge funds have recently bought and sold shares of the business. Raffles Associates LP acquired a new stake in shares of Harte Hanks in the 2nd quarter valued at about $190,000. Krilogy Financial LLC grew its stake in Harte Hanks by 28.5% in the first quarter. Krilogy Financial LLC now owns 118,175 shares of the business services provider’s stock worth $268,000 after purchasing an additional 26,175 shares in the last quarter. Finally, BlackRock Inc. acquired a new position in Harte Hanks in the second quarter worth about $41,000. Institutional investors and hedge funds own 33.75% of the company’s stock.

Harte Hanks Company Profile

Harte Hanks, Inc is a customer experience and marketing services company that helps businesses attract, engage and retain customers. The company combines data, technology and human expertise to support marketing, customer care and related business processes.

Its services include customer data management, analytics, campaign planning and execution, direct mail, email marketing, digital marketing, social media, lead generation and contact-center support. Harte Hanks also provides customer engagement and lifecycle marketing solutions designed to help organizations coordinate communications across multiple channels.

Harte Hanks serves business-to-business and business-to-consumer clients across industries and supports marketing and customer engagement programs in North America, Europe and other international markets.