Alphabet Inc. $GOOG is Nichols & Pratt Advisers LLP MA’s 2nd Largest Position

Nichols & Pratt Advisers LLP MA reduced its stake in Alphabet Inc. (NASDAQ:GOOG) by 3.3% during the second quarter, Holdings Channel.com reports. The firm owned 422,142 shares of the information services provider’s stock after selling 14,505 shares during the quarter. Alphabet accounts for approximately 9.1% of Nichols & Pratt Advisers LLP MA’s holdings, making the stock its 2nd largest position. Nichols & Pratt Advisers LLP MA’s holdings in Alphabet were worth $149,155,000 as of its most recent SEC filing.

Other institutional investors and hedge funds also recently bought and sold shares of the company. Providence Wealth Advisors LLC raised its stake in shares of Alphabet by 0.3% in the first quarter. Providence Wealth Advisors LLC now owns 10,508 shares of the information services provider’s stock worth $3,094,000 after buying an additional 29 shares during the period. One Charles Private Wealth Services LLC grew its stake in shares of Alphabet by 0.6% during the 1st quarter. One Charles Private Wealth Services LLC now owns 4,844 shares of the information services provider’s stock valued at $1,390,000 after acquiring an additional 29 shares during the period. Wisconsin Wealth Advisors LLC grew its stake in shares of Alphabet by 1.3% during the 2nd quarter. Wisconsin Wealth Advisors LLC now owns 2,223 shares of the information services provider’s stock valued at $785,000 after acquiring an additional 29 shares during the period. Cannon Financial Strategists Inc. increased its holdings in Alphabet by 1.9% in the 4th quarter. Cannon Financial Strategists Inc. now owns 1,589 shares of the information services provider’s stock worth $499,000 after acquiring an additional 30 shares in the last quarter. Finally, Financial Enhancement Group LLC increased its holdings in Alphabet by 2.3% in the 1st quarter. Financial Enhancement Group LLC now owns 1,323 shares of the information services provider’s stock worth $380,000 after acquiring an additional 30 shares in the last quarter. 27.26% of the stock is currently owned by hedge funds and other institutional investors.

Wall Street Analysts Forecast Growth

Several equities analysts have weighed in on GOOG shares. Freedom Capital raised shares of Alphabet from a “hold” rating to a “strong-buy” rating in a report on Thursday, July 23rd. DZ Bank raised shares of Alphabet to a “strong-buy” rating in a research note on Thursday, July 23rd. Pivotal Research raised their price objective on shares of Alphabet from $470.00 to $475.00 and gave the company a “buy” rating in a research report on Thursday, July 23rd. Roth Capital lifted their target price on shares of Alphabet from $435.00 to $440.00 and gave the company a “buy” rating in a research note on Thursday, July 23rd. Finally, The Goldman Sachs Group reiterated a “buy” rating and issued a $450.00 price target on shares of Alphabet in a research note on Thursday, May 21st. Six investment analysts have rated the stock with a Strong Buy rating, thirty have assigned a Buy rating and four have assigned a Hold rating to the stock. According to MarketBeat, the company has a consensus rating of “Buy” and an average price target of $415.55.

Trending Headlines about Alphabet

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Google launched Gemini 3.8 Flash, including versions designed for coding, agentic tasks and cybersecurity. The release reinforces Alphabet’s effort to close performance gaps with OpenAI and Anthropic and supports the investment case for its AI products and cloud platform. Google’s Gemini 3.8 Flash is built for agents
• Positive Sentiment: New conversational voice features in Gmail, Docs and Keep give users more ways to interact with Google’s AI ecosystem, potentially improving Gemini adoption and monetization across Workspace. Google launches AI voice features in Gmail, Docs and Keep
• Positive Sentiment: Berkshire Hathaway CEO Greg Abel described Alphabet as a significant AI player after Berkshire increased its stake, providing a high-profile vote of confidence in Google’s AI strategy. Berkshire CEO Abel says Alphabet is a significant AI player
• Positive Sentiment: Alphabet’s AI-related energy initiatives—including a 400-megawatt geothermal agreement with Fervo—highlight efforts to secure power for data-center expansion. Strong recent Cloud growth and revenue momentum further support the bullish narrative. Enhanced geothermal notches another win as Google buys 400 MW from Fervo
• Neutral Sentiment: Google’s WeatherNext 3 model and its collaboration on virtual power plants and clean-energy storage expand Alphabet’s technology and infrastructure partnerships, but the near-term financial impact remains uncertain. Google’s new AI weather model could help energy companies
• Negative Sentiment: Alphabet still faces antitrust-related remedies, a securities-fraud investigation announcement and scrutiny over service outages, while its large AI capital-spending program could pressure free cash flow. Reports that a promised Gemini flagship model remains delayed also raise concerns about product execution. Securities fraud investigation into Alphabet continues

Alphabet Price Performance

GOOG stock opened at $339.08 on Friday. The company has a debt-to-equity ratio of 0.16, a quick ratio of 2.64 and a current ratio of 2.72. The company’s fifty day moving average price is $346.95 and its 200-day moving average price is $340.75. Alphabet Inc. has a one year low of $226.76 and a one year high of $404.47. The company has a market capitalization of $4.15 trillion, a PE ratio of 17.03, a price-to-earnings-growth ratio of 0.97 and a beta of 1.21.

Alphabet (NASDAQ:GOOG) last posted its earnings results on Thursday, July 23rd. The information services provider reported $9.11 earnings per share for the quarter, beating the consensus estimate of $2.87 by $6.24. The company had revenue of $119.80 billion during the quarter, compared to analysts’ expectations of $116.53 billion. Alphabet had a net margin of 54.77% and a return on equity of 51.32%. Alphabet’s quarterly revenue was up 24.2% on a year-over-year basis. During the same period last year, the company posted $2.31 earnings per share. On average, equities analysts anticipate that Alphabet Inc. will post 20.5 EPS for the current fiscal year.

Alphabet Announces Dividend

The company also recently disclosed a quarterly dividend, which will be paid on Monday, September 14th. Stockholders of record on Monday, September 7th will be given a dividend of $0.22 per share. The ex-dividend date is Friday, September 4th. This represents a $0.88 dividend on an annualized basis and a dividend yield of 0.3%. Alphabet’s dividend payout ratio (DPR) is presently 4.42%.

Insider Transactions at Alphabet

In other Alphabet news, CAO Marsida Saraci sold 449 shares of the firm’s stock in a transaction that occurred on Wednesday, July 29th. The stock was sold at an average price of $333.20, for a total transaction of $149,606.80. Following the completion of the transaction, the chief accounting officer owned 27,386 shares in the company, valued at $9,125,015.20. This trade represents a 1.61% decrease in their position. The transaction was disclosed in a filing with the SEC, which is available through this link. Also, Director Frances Arnold sold 82 shares of Alphabet stock in a transaction that occurred on Friday, August 28th. The stock was sold at an average price of $337.71, for a total value of $27,692.22. Following the completion of the sale, the director directly owned 18,995 shares in the company, valued at approximately $6,414,801.45. The trade was a 0.43% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Over the last three months, insiders have sold 451,925 shares of company stock valued at $12,371,544. 12.99% of the stock is currently owned by insiders.

Alphabet Company Profile

Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.

Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.