Representative Julia Letlow (R-Louisiana) recently sold shares of Salesforce Inc. (NYSE:CRM). In a filing disclosed on January 13th, the Representative disclosed that they had sold between $1,001 and $15,000 in Salesforce stock on December 16th. The trade occurred in the Representative’s “MERRILL LYNCH INVESTMENT ACCOUNT #025” account.
Representative Julia Letlow also recently made the following trade(s):
- Sold $1,001 – $15,000 in shares of Pinterest (NYSE:PINS) on 12/16/2025.
- Purchased $1,001 – $15,000 in shares of United Rentals (NYSE:URI) on 12/16/2025.
- Sold $1,001 – $15,000 in shares of Mettler-Toledo International (NYSE:MTD) on 12/8/2025.
- Purchased $1,001 – $15,000 in shares of Icon Energy (NASDAQ:ICON) on 12/8/2025.
- Purchased $1,001 – $15,000 in shares of Devon Energy (NYSE:DVN) on 12/8/2025.
- Purchased $1,001 – $15,000 in shares of AstraZeneca (NASDAQ:AZN) on 12/8/2025.
- Purchased $1,001 – $15,000 in shares of Waters (NYSE:WAT) on 12/8/2025.
- Sold $1,001 – $15,000 in shares of Abbott Laboratories (NYSE:ABT) on 12/8/2025.
- Sold $1,001 – $15,000 in shares of AbbVie (NYSE:ABBV) on 12/8/2025.
- Sold $1,001 – $15,000 in shares of Warner Bros. Discovery (NASDAQ:WBD) on 12/8/2025.
Salesforce Stock Down 2.6%
Shares of CRM traded down $6.27 during trading hours on Thursday, hitting $233.30. The stock had a trading volume of 11,482,281 shares, compared to its average volume of 7,881,086. The company has a debt-to-equity ratio of 0.14, a current ratio of 0.98 and a quick ratio of 0.98. The firm has a 50 day simple moving average of $249.74 and a 200-day simple moving average of $251.04. The firm has a market capitalization of $218.60 billion, a P/E ratio of 31.15, a price-to-earnings-growth ratio of 1.80 and a beta of 1.26. Salesforce Inc. has a 1-year low of $221.96 and a 1-year high of $367.09.
Salesforce Dividend Announcement
The business also recently disclosed a quarterly dividend, which was paid on Thursday, January 8th. Stockholders of record on Thursday, December 18th were given a dividend of $0.416 per share. This represents a $1.66 dividend on an annualized basis and a dividend yield of 0.7%. The ex-dividend date of this dividend was Thursday, December 18th. Salesforce’s dividend payout ratio is 22.16%.
Salesforce News Roundup
Here are the key news stories impacting Salesforce this week:
- Positive Sentiment: Goldman Sachs initiated coverage with a Buy and $330 price target, a high-profile analyst endorsement that supports upside vs. current valuations. Goldman Sachs Assumes Coverage of Salesforce (CRM)
- Positive Sentiment: Salesforce announced two enterprise wins: a Viz.ai partnership to add real-time clinical intelligence to Agentforce Life Sciences, and activation of Agentforce 360 for the World Economic Forum at Davos — both expand Agentforce use-cases and revenue channels. Viz.ai and Salesforce Collaborate World Economic Forum and Salesforce Empower Global Leaders
- Positive Sentiment: Product and ecosystem momentum: revamped Slackbot went generally available and partners (e.g., TCS/Coastal) continue to integrate Salesforce services — these help execution on Agentforce and platform expansion. Salesforce makes revamped Slackbot generally available Coastal Joins Tata Consultancy Services to Accelerate Salesforce-Led Transformation
- Neutral Sentiment: Market commentators and fund letters continue to debate valuation — several bullish write-ups (Seeking Alpha, Zacks, Forbes) argue CRM looks cheap on free-cash-flow and long-term growth metrics, supporting convexity vs. current pullback. Salesforce: Cheap 14x FCF Multiple And Agentforce Acceleration
- Negative Sentiment: Unusually heavy put buying: traders bought ~157,342 puts today (up ~144% vs. average), signaling elevated near-term bearish bets and adding downside pressure.
- Negative Sentiment: AI-agent disruption concerns are weighing on sentiment — several pieces highlight Salesforce as vulnerable if autonomous agents (e.g., Claude Code) reduce demand for large sales teams and traditional license revenue. 3 Stocks to Avoid as Software Sector Stumbles (MarketBeat)
- Negative Sentiment: Coverage and headline pieces noting Salesforce has “imploded” or lags peers this year amplify selling pressure even as company fundamentals remain intact. Salesforce stock has imploded: Is it a bargain or a value trap? Salesforce lags in 2026 as software stocks react to AI concerns
Institutional Trading of Salesforce
A number of hedge funds have recently bought and sold shares of the business. Scott & Selber Inc. raised its stake in shares of Salesforce by 0.7% during the 2nd quarter. Scott & Selber Inc. now owns 5,850 shares of the CRM provider’s stock worth $1,595,000 after purchasing an additional 39 shares during the period. Hanson & Doremus Investment Management grew its position in Salesforce by 6.9% during the second quarter. Hanson & Doremus Investment Management now owns 607 shares of the CRM provider’s stock valued at $166,000 after buying an additional 39 shares during the period. Beverly Hills Private Wealth LLC increased its holdings in Salesforce by 2.3% during the second quarter. Beverly Hills Private Wealth LLC now owns 1,716 shares of the CRM provider’s stock worth $468,000 after buying an additional 39 shares during the last quarter. Aspire Growth Partners LLC raised its position in Salesforce by 1.2% in the third quarter. Aspire Growth Partners LLC now owns 3,355 shares of the CRM provider’s stock worth $795,000 after acquiring an additional 39 shares during the period. Finally, Lifeworks Advisors LLC boosted its stake in Salesforce by 2.9% in the second quarter. Lifeworks Advisors LLC now owns 1,420 shares of the CRM provider’s stock valued at $387,000 after acquiring an additional 40 shares during the last quarter. 80.43% of the stock is currently owned by institutional investors.
Analyst Ratings Changes
CRM has been the subject of several research reports. Barclays lifted their price target on shares of Salesforce from $330.00 to $338.00 and gave the company an “overweight” rating in a research report on Monday. Canaccord Genuity Group reaffirmed a “buy” rating and issued a $300.00 price objective on shares of Salesforce in a research note on Thursday, December 4th. Weiss Ratings reissued a “hold (c)” rating on shares of Salesforce in a research report on Monday, December 29th. Stifel Nicolaus lowered their target price on shares of Salesforce from $325.00 to $300.00 and set a “buy” rating on the stock in a report on Thursday, October 9th. Finally, JMP Securities reaffirmed a “market outperform” rating and issued a $430.00 price target on shares of Salesforce in a research report on Friday, October 17th. One research analyst has rated the stock with a Strong Buy rating, thirty have given a Buy rating, thirteen have assigned a Hold rating and one has given a Sell rating to the company. According to data from MarketBeat, the stock has an average rating of “Moderate Buy” and an average target price of $326.50.
Insider Activity at Salesforce
In other news, insider Parker Harris sold 134,662 shares of the firm’s stock in a transaction that occurred on Tuesday, December 2nd. The shares were sold at an average price of $234.70, for a total transaction of $31,605,171.40. Following the completion of the sale, the insider owned 139,767 shares in the company, valued at $32,803,314.90. This trade represents a 49.07% decrease in their position. The sale was disclosed in a document filed with the SEC, which is available at this hyperlink. Also, CEO Marc Benioff sold 2,250 shares of the company’s stock in a transaction that occurred on Friday, October 31st. The shares were sold at an average price of $258.20, for a total value of $580,950.00. Following the completion of the transaction, the chief executive officer owned 11,911,571 shares in the company, valued at approximately $3,075,567,632.20. The trade was a 0.02% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold 150,534 shares of company stock valued at $35,636,954 over the last quarter. 3.00% of the stock is currently owned by insiders.
About Representative Letlow
Julia Letlow (Republican Party) is a member of the U.S. House, representing Louisiana’s 5th Congressional District. She assumed office on April 14, 2021. Her current term ends on January 3, 2027.
Letlow (Republican Party) is running for re-election to the U.S. House to represent Louisiana’s 5th Congressional District. She declared candidacy for the primary scheduled on November 3, 2026.
Julia Letlow earned a doctorate. Letlow’s career experience includes working as a senior administrator with the University of Louisiana at Monroe.
Salesforce Company Profile
Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.
Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.
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