Rep. Gilbert Ray Cisneros, Jr. Buys Booking Holdings Inc. (NASDAQ:BKNG) Shares

Representative Gilbert Ray Cisneros, Jr. (D-California) recently bought shares of Booking Holdings Inc. (NASDAQ:BKNG). In a filing disclosed on January 12th, the Representative disclosed that they had bought between $1,001 and $15,000 in Booking stock on December 19th. The trade occurred in the Representative’s “150 MAIN STREET TRUST > BANK OF AMERICA” account.

Representative Gilbert Ray Cisneros, Jr. also recently made the following trade(s):

• Sold $1,001 – $15,000 in shares of Xiaomi (OTCMKTS:XIACF) on 12/30/2025.
• Sold $1,001 – $15,000 in shares of Schneider Electric S.E. (OTCMKTS:SBGSF) on 12/30/2025.
• Sold $1,001 – $15,000 in shares of Hermès International Société en commandite par actions (OTCMKTS:HESAF) on 12/30/2025.
• Purchased $50,001 – $100,000 in shares of Campbell’s (NASDAQ:CPB) on 12/30/2025.
• Sold $1,001 – $15,000 in shares of Tencent (OTC:TCTZF) on 12/30/2025.
• Sold $1,001 – $15,000 in shares of Mitsubishi Heavy Industries (OTCMKTS:MHVYF) on 12/26/2025.
• Sold $1,001 – $15,000 in shares of Bloom Energy (NYSE:BE) on 12/24/2025.
• Sold $1,001 – $15,000 in shares of Arista Networks (NYSE:ANET) on 12/24/2025.
• Sold $1,001 – $15,000 in shares of Coinbase Global (NASDAQ:COIN) on 12/24/2025.
• Sold $1,001 – $15,000 in shares of Chevron (NYSE:CVX) on 12/24/2025.

Booking Stock Down 2.4%

Shares of BKNG stock opened at $5,187.02 on Thursday. The stock has a 50-day simple moving average of $5,176.65 and a 200 day simple moving average of $5,367.59. The stock has a market capitalization of $167.18 billion, a P/E ratio of 33.71, a P/E/G ratio of 1.16 and a beta of 1.23. Booking Holdings Inc. has a fifty-two week low of $4,096.23 and a fifty-two week high of $5,839.41.

Booking (NASDAQ:BKNG) last issued its quarterly earnings results on Tuesday, October 28th. The business services provider reported $99.50 EPS for the quarter, topping the consensus estimate of $95.56 by $3.94. Booking had a net margin of 19.37% and a negative return on equity of 134.86%. The firm had revenue of $9.01 billion for the quarter, compared to analysts’ expectations of $8.71 billion. During the same period in the previous year, the business earned $83.39 earnings per share. Booking’s revenue for the quarter was up 12.7% compared to the same quarter last year. On average, sell-side analysts anticipate that Booking Holdings Inc. will post 209.92 earnings per share for the current year.

Booking Announces Dividend

The company also recently disclosed a quarterly dividend, which was paid on Wednesday, December 31st. Stockholders of record on Friday, December 5th were issued a $9.60 dividend. The ex-dividend date was Friday, December 5th. This represents a $38.40 annualized dividend and a dividend yield of 0.7%. Booking’s dividend payout ratio is 24.96%.

Wall Street Analyst Weigh In

Several analysts recently commented on the stock. Wells Fargo & Company increased their target price on shares of Booking from $5,523.00 to $5,954.00 and gave the company an “equal weight” rating in a research note on Friday, January 9th. Bank of America raised Booking from a “neutral” rating to a “buy” rating and set a $6,000.00 price target on the stock in a report on Monday, November 24th. B. Riley raised their price objective on Booking from $6,700.00 to $6,800.00 and gave the stock a “buy” rating in a research note on Wednesday, October 29th. Mizuho set a $6,000.00 target price on Booking in a report on Wednesday, October 29th. Finally, DA Davidson boosted their target price on Booking from $6,500.00 to $6,600.00 and gave the stock a “buy” rating in a research report on Wednesday, October 29th. One research analyst has rated the stock with a Strong Buy rating, twenty-seven have given a Buy rating and eight have issued a Hold rating to the company. Based on data from MarketBeat, the company has a consensus rating of “Moderate Buy” and an average price target of $6,179.42.

Insider Activity at Booking

In other news, CEO Glenn D. Fogel sold 571 shares of the business’s stock in a transaction that occurred on Monday, December 15th. The stock was sold at an average price of $5,414.53, for a total transaction of $3,091,696.63. Following the sale, the chief executive officer directly owned 21,010 shares in the company, valued at approximately $113,759,275.30. The trade was a 2.65% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which is accessible through the SEC website. Also, Director Robert J. Mylod, Jr. sold 40 shares of the company’s stock in a transaction on Friday, November 7th. The shares were sold at an average price of $5,000.00, for a total value of $200,000.00. Following the completion of the transaction, the director owned 960 shares of the company’s stock, valued at $4,800,000. The trade was a 4.00% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Insiders have sold a total of 2,296 shares of company stock worth $11,862,154 in the last three months. Corporate insiders own 0.16% of the company’s stock.

Institutional Investors Weigh In On Booking

Several institutional investors have recently made changes to their positions in BKNG. GSG Advisors LLC grew its stake in shares of Booking by 4.3% in the second quarter. GSG Advisors LLC now owns 49 shares of the business services provider’s stock worth $284,000 after acquiring an additional 2 shares during the last quarter. Bigelow Investment Advisors LLC boosted its holdings in Booking by 1.9% in the 2nd quarter. Bigelow Investment Advisors LLC now owns 108 shares of the business services provider’s stock valued at $625,000 after purchasing an additional 2 shares during the period. Grove Bank & Trust grew its position in Booking by 3.2% in the 2nd quarter. Grove Bank & Trust now owns 65 shares of the business services provider’s stock worth $376,000 after purchasing an additional 2 shares during the last quarter. Ballentine Partners LLC increased its holdings in shares of Booking by 0.4% during the 2nd quarter. Ballentine Partners LLC now owns 488 shares of the business services provider’s stock worth $2,825,000 after purchasing an additional 2 shares during the period. Finally, Five Oceans Advisors raised its position in shares of Booking by 2.3% during the second quarter. Five Oceans Advisors now owns 88 shares of the business services provider’s stock valued at $509,000 after buying an additional 2 shares during the last quarter. 92.42% of the stock is currently owned by institutional investors and hedge funds.

About Representative Cisneros

Gil Cisneros (Democratic Party) is a member of the U.S. House, representing California’s 31st Congressional District. He assumed office on January 3, 2025. His current term ends on January 3, 2027.

Cisneros (Democratic Party) is running for re-election to the U.S. House to represent California’s 31st Congressional District. He declared candidacy for the 2026 election.

Gil Cisneros served in the U.S. Navy as a supply officer from 1994 to 2004. Cisneros earned a bachelor’s degree in political science from George Washington University in 1994, a master’s in business administration from Regis University in 2002, and a master’s degree in urban education policy from Brown University in 2015. His career experience includes working as a logistics manager for Frito-Lay. In 2010, Cisneros won the lottery and became involved in activism and philanthropy, founding a scholarship program for local high school students. In 2021, President Joe Biden (D) appointed Cisneros as under secretary of defense for personnel and readiness.

About Booking

Booking Holdings Inc is a global online travel company that operates a portfolio of consumer brands and technology platforms that facilitate the search for and booking of travel services. The company’s businesses focus on accommodations, transportation and related travel services through consumer-facing websites and apps as well as partner distribution channels. Booking Holdings was originally founded as Priceline in the late 1990s and adopted the Booking Holdings name in 2018; it is headquartered in Norwalk, Connecticut.

Its core offerings include online reservations for hotels, vacation rentals and other lodging; flight and car rental search and booking; and ancillary services that support travel planning and on-property experiences.