UBS Group Forecasts Strong Price Appreciation for Ford Motor (NYSE:F) Stock

Ford Motor (NYSE:F) had its price objective increased by research analysts at UBS Group from $12.50 to $15.00 in a research note issued to investors on Wednesday,Benzinga reports. The brokerage currently has a “neutral” rating on the auto manufacturer’s stock. UBS Group’s price objective would indicate a potential upside of 8.50% from the stock’s current price.

A number of other equities research analysts also recently weighed in on F. Royal Bank Of Canada lifted their price target on shares of Ford Motor from $11.00 to $12.00 and gave the stock a “sector perform” rating in a research note on Friday, October 24th. Weiss Ratings reiterated a “buy (b-)” rating on shares of Ford Motor in a research report on Monday, December 22nd. Piper Sandler raised shares of Ford Motor from a “neutral” rating to an “overweight” rating and upped their target price for the company from $11.00 to $16.00 in a research note on Thursday, January 8th. Barclays increased their price target on shares of Ford Motor from $11.00 to $12.00 and gave the stock an “equal weight” rating in a research report on Monday, October 27th. Finally, Wells Fargo & Company lifted their price objective on Ford Motor from $10.00 to $11.00 and gave the company an “underweight” rating in a report on Friday, October 24th. One equities research analyst has rated the stock with a Strong Buy rating, four have issued a Buy rating, twelve have issued a Hold rating and two have assigned a Sell rating to the company’s stock. According to MarketBeat, the company has an average rating of “Hold” and a consensus price target of $13.05.

Ford Motor Stock Performance

F traded down $0.16 on Wednesday, hitting $13.83. 27,299,099 shares of the stock traded hands, compared to its average volume of 65,751,992. The business has a fifty day moving average price of $13.32 and a two-hundred day moving average price of $12.31. The company has a current ratio of 1.12, a quick ratio of 0.98 and a debt-to-equity ratio of 2.20. The firm has a market capitalization of $55.09 billion, a PE ratio of 11.93 and a beta of 1.62. Ford Motor has a 52 week low of $8.44 and a 52 week high of $14.50.

Ford Motor (NYSE:F) last announced its quarterly earnings data on Thursday, October 23rd. The auto manufacturer reported $0.45 EPS for the quarter, topping analysts’ consensus estimates of $0.38 by $0.07. The company had revenue of $50.53 billion during the quarter, compared to the consensus estimate of $43.08 billion. Ford Motor had a return on equity of 11.94% and a net margin of 2.48%.The company’s quarterly revenue was up 9.4% on a year-over-year basis. During the same quarter last year, the company earned $0.49 EPS. On average, research analysts predict that Ford Motor will post 1.47 EPS for the current fiscal year.

Institutional Inflows and Outflows

Several institutional investors and hedge funds have recently modified their holdings of the business. Grove Bank & Trust increased its holdings in Ford Motor by 110.7% during the 4th quarter. Grove Bank & Trust now owns 1,903 shares of the auto manufacturer’s stock valued at $25,000 after purchasing an additional 1,000 shares in the last quarter. Olistico Wealth LLC bought a new stake in shares of Ford Motor during the fourth quarter worth $26,000. Corsicana & Co. bought a new stake in shares of Ford Motor during the third quarter worth $25,000. Murphy Middleton Hinkle & Parker Inc. acquired a new stake in shares of Ford Motor in the fourth quarter valued at $29,000. Finally, Trust Co. of Toledo NA OH bought a new position in shares of Ford Motor in the second quarter valued at about $25,000. 58.74% of the stock is owned by institutional investors and hedge funds.

Key Headlines Impacting Ford Motor

Here are the key news stories impacting Ford Motor this week:

• Positive Sentiment: Zacks highlights that Ford shares are up ~40% over the past year yet still look cheap, supporting continued investor interest in the stock as a value/momentum pick. Ford Stock Up 40% in a Year & Still Looks Cheap
• Positive Sentiment: Zacks Research upgraded Ford from “hold” to “strong-buy” and raised multiple quarterly and FY EPS estimates (notably lifting FY2026 and several 2026–27 quarter forecasts), giving the stock clearer upside on fundamentals. Zacks Upgrade / Estimate Revision
• Positive Sentiment: TD Cowen bumped its price target to $15 (from $13), signaling incremental buy-side support and ~7% upside vs. the recent price. TD Cowen Price Target Raise
• Positive Sentiment: Media and retail-investor coverage is favorable: Ford made Zacks’ Rank #1 income list and prominent commentators (including Jim Cramer) have praised CEO execution, which can boost retail demand. Zacks Rank #1 / Media Coverage
• Neutral Sentiment: Ford CEO Jim Farley said a new North American trade deal with Mexico and Canada is “critical” for the industry — a policy risk/reward that could materially affect margins and supply chains but isn’t an immediate earnings event. Ford CEO on Trade Deal
• Neutral Sentiment: Local sales recognition (Power Ford top dealer results) and industry reviews note that U.S. auto sales hit post‑2019 highs in 2025 — supportive backdrop for volume but not a company-specific catalyst. Power Ford Dealer Honors
• Negative Sentiment: HSBC raised its target to $12.80 but that target sits below the recent market price, implying some analyst caution on upside — a potential headwind if other brokers follow suit. HSBC Price Target Note
• Negative Sentiment: Zacks trimmed Q1 2026 EPS modestly (from $0.27 to $0.26) amid its broader estimate revisions — a small near-term haircut within an otherwise upward revision cycle.

Ford Motor Company Profile

Ford Motor Company (NYSE: F) is an American multinational automaker headquartered in Dearborn, Michigan. Founded by Henry Ford in 1903, the company became an early pioneer of mass-production techniques with the Model T and the adoption of the moving assembly line. Today, Ford designs, manufactures, markets and services a broad range of vehicles and mobility solutions under the Ford and Lincoln brands, spanning passenger cars, SUVs, pickup trucks and commercial vehicles.

Ford’s business activities extend beyond vehicle production to include parts and aftermarket services, fleet and commercial sales, and automotive financing through Ford Motor Credit Company.