Recent Analysts’ Ratings Updates for Marriott Vacations Worldwide (VAC)

A number of research firms have changed their ratings and price targets for Marriott Vacations Worldwide (NYSE: VAC):

• 12/21/2025 – Marriott Vacations Worldwide was upgraded by analysts at Wall Street Zen from a “sell” rating to a “hold” rating.
• 12/15/2025 – Marriott Vacations Worldwide had its “sell (d+)” rating reaffirmed by analysts at Weiss Ratings.
• 12/13/2025 – Marriott Vacations Worldwide was downgraded by analysts at Wall Street Zen from a “hold” rating to a “sell” rating.
• 12/8/2025 – Marriott Vacations Worldwide had its “sell (d+)” rating reaffirmed by analysts at Weiss Ratings.
• 12/1/2025 – Marriott Vacations Worldwide had its “sell (d+)” rating reaffirmed by analysts at Weiss Ratings.
• 11/25/2025 – Marriott Vacations Worldwide had its “sell (d+)” rating reaffirmed by analysts at Weiss Ratings.
• 11/19/2025 – Marriott Vacations Worldwide had its “sell (d+)” rating reaffirmed by analysts at Weiss Ratings.
• 11/18/2025 – Marriott Vacations Worldwide is now covered by analysts at Wells Fargo & Company. They set an “underweight” rating and a $37.00 price target on the stock.
• 11/17/2025 – Marriott Vacations Worldwide was upgraded by analysts at Wells Fargo & Company to a “strong sell” rating.
• 11/14/2025 – Marriott Vacations Worldwide had its price target lowered by analysts at Truist Financial Corporation from $127.00 to $81.00. They now have a “buy” rating on the stock.
• 11/13/2025 – Marriott Vacations Worldwide was downgraded by analysts at Weiss Ratings from a “hold (c-)” rating to a “sell (d+)” rating.
• 11/11/2025 – Marriott Vacations Worldwide had its price target lowered by analysts at The Goldman Sachs Group, Inc. from $63.00 to $54.00. They now have a “sell” rating on the stock.
• 11/11/2025 – Marriott Vacations Worldwide was downgraded by analysts at Mizuho from an “outperform” rating to a “neutral” rating. They now have a $58.00 price target on the stock, down previously from $85.00.
• 11/7/2025 – Marriott Vacations Worldwide had its price target lowered by analysts at Barclays PLC from $87.00 to $64.00. They now have an “overweight” rating on the stock.
• 11/7/2025 – Marriott Vacations Worldwide had its price target lowered by analysts at Citizens Jmp from $115.00 to $60.00. They now have a “market outperform” rating on the stock.
• 11/6/2025 – Marriott Vacations Worldwide was given a new $83.00 price target on by analysts at Stifel Nicolaus.
• 10/30/2025 – Marriott Vacations Worldwide had its “hold (c-)” rating reaffirmed by analysts at Weiss Ratings.

Marriott Vacations Worldwide Increases Dividend

The company also recently announced a quarterly dividend, which will be paid on Wednesday, January 7th. Investors of record on Wednesday, December 24th will be given a $0.80 dividend. The ex-dividend date of this dividend is Wednesday, December 24th. This represents a $3.20 dividend on an annualized basis and a yield of 5.4%. This is a boost from Marriott Vacations Worldwide’s previous quarterly dividend of $0.79. Marriott Vacations Worldwide’s payout ratio is 70.85%.

Insider Transactions at Marriott Vacations Worldwide

In other Marriott Vacations Worldwide news, Director Lizanne Galbreath bought 5,500 shares of Marriott Vacations Worldwide stock in a transaction that occurred on Tuesday, November 18th. The stock was acquired at an average price of $46.51 per share, for a total transaction of $255,805.00. Following the completion of the acquisition, the director owned 25,714 shares of the company’s stock, valued at $1,195,958.14. This trade represents a 27.21% increase in their position. The purchase was disclosed in a legal filing with the SEC, which can be accessed through the SEC website. Also, Director Christian Asmar bought 84,000 shares of the firm’s stock in a transaction that occurred on Wednesday, November 19th. The stock was acquired at an average cost of $47.44 per share, with a total value of $3,984,960.00. Following the transaction, the director owned 4,130,340 shares of the company’s stock, valued at $195,943,329.60. This represents a 2.08% increase in their position. The disclosure for this purchase is available in the SEC filing. In the last three months, insiders have purchased 96,100 shares of company stock worth $4,566,692. Corporate insiders own 1.60% of the company’s stock.

Marriott Vacations Worldwide Corporation, headquartered in Orlando, Florida, specializes in the development, marketing and management of vacation ownership resorts and related products. Originally launched as a division of Marriott International in 1984, the company became a separate publicly traded entity in 2011. Since then, it has expanded its offerings through both organic growth and strategic acquisitions, establishing itself as a leading provider in the global timeshare industry.

The company’s core business activities include selling vacation ownership interests, managing a growing portfolio of branded resorts and operating a loyalty program that allows members to exchange or use points at affiliated properties.