Research Analysts’ Weekly Ratings Changes for FirstCash (FCFS)

Several brokerages have updated their recommendations and price targets on shares of FirstCash (NASDAQ: FCFS) in the last few weeks:

  • 12/15/2025 – FirstCash was downgraded by analysts at Weiss Ratings from a “buy (a-)” rating to a “buy (b)” rating.
  • 12/8/2025 – FirstCash had its “buy (a-)” rating reaffirmed by analysts at Weiss Ratings.
  • 12/8/2025 – FirstCash had its “buy” rating reaffirmed by analysts at Canaccord Genuity Group Inc.. They now have a $205.00 price target on the stock.
  • 12/1/2025 – FirstCash had its “buy (a-)” rating reaffirmed by analysts at Weiss Ratings.
  • 11/24/2025 – FirstCash had its “buy (a-)” rating reaffirmed by analysts at Weiss Ratings.
  • 11/17/2025 – FirstCash was upgraded by analysts at Weiss Ratings from a “buy (b)” rating to a “buy (a-)” rating.
  • 11/8/2025 – FirstCash was upgraded by analysts at Wall Street Zen from a “buy” rating to a “strong-buy” rating.
  • 10/31/2025 – FirstCash had its “buy” rating reaffirmed by analysts at Cowen Inc.
  • 10/31/2025 – FirstCash had its price target raised by analysts at Canaccord Genuity Group Inc. from $200.00 to $205.00. They now have a “buy” rating on the stock.
  • 10/31/2025 – FirstCash had its price target raised by analysts at TD Cowen from $181.00 to $188.00. They now have a “buy” rating on the stock.

FirstCash Dividend Announcement

The business also recently declared a quarterly dividend, which was paid on Wednesday, November 26th. Shareholders of record on Friday, November 14th were paid a dividend of $0.42 per share. The ex-dividend date of this dividend was Friday, November 14th. This represents a $1.68 dividend on an annualized basis and a yield of 1.0%. FirstCash’s dividend payout ratio (DPR) is currently 24.24%.

Insider Activity

In other news, CFO R Douglas Orr sold 4,000 shares of FirstCash stock in a transaction that occurred on Wednesday, October 15th. The shares were sold at an average price of $159.64, for a total transaction of $638,560.00. Following the sale, the chief financial officer owned 93,567 shares in the company, valued at $14,937,035.88. This trade represents a 4.10% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which is available at this hyperlink. Also, COO Thomas Brent Stuart sold 10,000 shares of the company’s stock in a transaction dated Monday, November 17th. The shares were sold at an average price of $159.97, for a total transaction of $1,599,700.00. Following the completion of the transaction, the chief operating officer directly owned 127,724 shares of the company’s stock, valued at approximately $20,432,008.28. The trade was a 7.26% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold a total of 48,500 shares of company stock valued at $7,678,508 over the last quarter. 2.93% of the stock is owned by insiders.

FirstCash, Inc (NASDAQ: FCFS) is a leading integrated operator of pawn stores and provider of short-term consumer loan services in the United States and Mexico. Through its retail pawn outlets, FirstCash offers collateral-based loans secured by personal property, enabling customers to access liquidity without a credit history or traditional bank account. The company also purchases, trades and sells a broad range of secondhand merchandise, including electronics, jewelry and power tools, through its network of conveniently located stores.

In addition to its pawn-broking activities, FirstCash provides unsecured consumer loans designed to meet urgent cash needs.

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