Atour Lifestyle (NASDAQ:ATAT) and Norwegian Cruise Line (NYSE:NCLH) Head to Head Analysis

Norwegian Cruise Line (NYSE:NCLH) and Atour Lifestyle (NASDAQ:ATAT) are both mid-cap consumer discretionary companies, but which is the superior stock? We will compare the two companies based on the strength of their dividends, valuation, analyst recommendations, profitability, institutional ownership, earnings and risk.

Volatility & Risk

Norwegian Cruise Line has a beta of 2.11, suggesting that its stock price is 111% more volatile than the S&P 500. Comparatively, Atour Lifestyle has a beta of 0.8, suggesting that its stock price is 20% less volatile than the S&P 500.

Profitability

This table compares Norwegian Cruise Line and Atour Lifestyle’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Norwegian Cruise Line	6.85%	55.51%	4.31%
Atour Lifestyle	16.21%	44.62%	17.81%

Analyst Ratings

This is a summary of current recommendations for Norwegian Cruise Line and Atour Lifestyle, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Norwegian Cruise Line	0	9	12	2	2.70
Atour Lifestyle	0	0	7	1	3.13

Norwegian Cruise Line presently has a consensus target price of $28.11, suggesting a potential upside of 34.92%. Atour Lifestyle has a consensus target price of $44.68, suggesting a potential upside of 4.50%. Given Norwegian Cruise Line’s higher possible upside, analysts plainly believe Norwegian Cruise Line is more favorable than Atour Lifestyle.

Valuation & Earnings

This table compares Norwegian Cruise Line and Atour Lifestyle”s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Norwegian Cruise Line	$9.48 billion	1.00	$910.26 million	$1.36	15.32
Atour Lifestyle	$992.96 million	5.95	$174.72 million	$1.47	29.09

Norwegian Cruise Line has higher revenue and earnings than Atour Lifestyle. Norwegian Cruise Line is trading at a lower price-to-earnings ratio than Atour Lifestyle, indicating that it is currently the more affordable of the two stocks.

Insider & Institutional Ownership

69.6% of Norwegian Cruise Line shares are owned by institutional investors. Comparatively, 17.8% of Atour Lifestyle shares are owned by institutional investors. 0.4% of Norwegian Cruise Line shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Summary

Norwegian Cruise Line beats Atour Lifestyle on 9 of the 15 factors compared between the two stocks.

About Norwegian Cruise Line

Norwegian Cruise Line Holdings Ltd., together with its subsidiaries, operates as a cruise company in North America, Europe, the Asia-Pacific, and internationally. The company operates through the Norwegian Cruise Line, Oceania Cruises, and Regent Seven Seas Cruises brands. It offers itineraries ranging from three days to a 180-days calling on various ports, including Scandinavia, Northern Europe, the Mediterranean, the Greek Isles, Alaska, Canada and New England, Hawaii, Asia, Tahiti and the South Pacific, Australia and New Zealand, Africa, India, South America, the Panama Canal, and the Caribbean. It distributes its products through retail/travel advisor and onboard cruise sales channels, as well as meetings, incentives, and charters. Norwegian Cruise Line Holdings Ltd. was founded in 1966 and is based in Miami, Florida.

About Atour Lifestyle

Atour Lifestyle Holdings Limited, through its subsidiaries, develops lifestyle brands around hotel offerings in the People’s Republic of China. The company provides hotel management services, including day-to-day management services of the hotels for the franchisees; and sells hotel supplies and other products. It also offers retail management service; investment management service; financial information service management; property management services; and software and technology services, as well as operates travel agency. Atour Lifestyle Holdings Limited was incorporated in 2012 and is headquartered in Shanghai, China.