Head-To-Head Survey: CIMG (NASDAQ:IMG) and J. M. Smucker (NYSE:SJM)

CIMG (NASDAQ:IMG) and J. M. Smucker (NYSE:SJM) are both consumer staples companies, but which is the superior investment? We will compare the two companies based on the strength of their risk, institutional ownership, dividends, analyst recommendations, valuation, profitability and earnings.

Valuation & Earnings

This table compares CIMG and J. M. Smucker”s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
CIMG	$1.93 million	24.15	-$8.97 million	($7.37)	-0.03
J. M. Smucker	$8.73 billion	1.28	-$1.23 billion	($13.71)	-7.65

CIMG has higher earnings, but lower revenue than J. M. Smucker. J. M. Smucker is trading at a lower price-to-earnings ratio than CIMG, indicating that it is currently the more affordable of the two stocks.

Risk & Volatility

CIMG has a beta of 1.02, indicating that its share price is 2% more volatile than the S&P 500. Comparatively, J. M. Smucker has a beta of 0.25, indicating that its share price is 75% less volatile than the S&P 500.

Profitability

This table compares CIMG and J. M. Smucker’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
CIMG	N/A	-376.14%	-159.81%
J. M. Smucker	-16.75%	15.41%	5.55%

Institutional and Insider Ownership

23.4% of CIMG shares are owned by institutional investors. Comparatively, 81.7% of J. M. Smucker shares are owned by institutional investors. 0.1% of CIMG shares are owned by insiders. Comparatively, 2.2% of J. M. Smucker shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Analyst Ratings

This is a breakdown of recent ratings and target prices for CIMG and J. M. Smucker, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
CIMG	1	0	0	0	1.00
J. M. Smucker	1	7	8	1	2.53

J. M. Smucker has a consensus price target of $118.00, indicating a potential upside of 12.56%. Given J. M. Smucker’s stronger consensus rating and higher probable upside, analysts clearly believe J. M. Smucker is more favorable than CIMG.

Summary

J. M. Smucker beats CIMG on 9 of the 15 factors compared between the two stocks.

About CIMG

CIMG Inc. is a digital marketing, sales and distribution company for various consumer products with focuses on food and beverages. CIMG Inc., formerly known as NUZEE INC., is based in BEIJING.

About J. M. Smucker

The J. M. Smucker Company manufactures and markets branded food and beverage products worldwide. It operates in three segments: U.S. Retail Pet Foods, U.S. Retail Coffee, and U.S. Retail Consumer Foods. The company offers mainstream roast, ground, single serve, and premium coffee; peanut butter and specialty spreads; fruit spreads, toppings, and syrups; jelly products; nut mix products; shortening and oils; frozen sandwiches and snacks; pet food and pet snacks; and foodservice hot beverage, foodservice portion control, and flour products, as well as dog and cat food, frozen handheld products, juices and beverages, and baking mixes and ingredients. It provides its products under the Meow Mix, Milk-Bone, Pup-Peroni, Canine Carry Outs, Folgers, Café Bustelo, Dunkin', Folgers, Café Bustelo, 1850, Jif, Smucker's, Smucker's Uncrustables, Robin Hood, and Five Roses. The company sells its products through direct sales and brokers to food retailers, club stores, discount and dollar stores, online retailers, pet specialty stores, natural foods stores and distributors, drug stores, military commissaries, and mass merchandisers. Smucker Company was founded in 1897 and is headquartered in Orrville, Ohio.