Harley-Davidson, Inc. (NYSE:HOG) Receives $26.78 Consensus Price Target from Analysts

Harley-Davidson, Inc. (NYSE:HOG) has earned an average rating of “Hold” from the twelve ratings firms that are currently covering the firm, Marketbeat Ratings reports. Two investment analysts have rated the stock with a sell rating, five have given a hold rating, four have given a buy rating and one has assigned a strong buy rating to the company. The average 12-month target price among analysts that have issued a report on the stock in the last year is $26.7778.

Several research analysts recently weighed in on HOG shares. Loop Capital upgraded Harley-Davidson from a “hold” rating to a “buy” rating and set a $32.00 price objective for the company in a research report on Monday, July 20th. Wells Fargo & Company increased their price target on Harley-Davidson from $15.00 to $19.00 and gave the stock an “underweight” rating in a report on Wednesday, May 6th. Griffin Securities set a $33.00 price objective on Harley-Davidson in a research report on Monday, August 17th. UBS Group boosted their price objective on shares of Harley-Davidson from $19.00 to $26.00 and gave the company a “neutral” rating in a report on Monday, May 11th. Finally, Weiss Ratings raised shares of Harley-Davidson from a “hold (c-)” rating to a “hold (c)” rating in a research report on Tuesday, August 11th.

Harley-Davidson Stock Up 1.3%

Shares of HOG opened at $27.85 on Monday. Harley-Davidson has a 52-week low of $17.09 and a 52-week high of $31.25. The company has a quick ratio of 1.70, a current ratio of 1.90 and a debt-to-equity ratio of 0.36. The stock has a fifty day simple moving average of $26.06 and a two-hundred day simple moving average of $23.34. The company has a market capitalization of $2.90 billion, a PE ratio of 17.09, a price-to-earnings-growth ratio of 16.98 and a beta of 1.27.

Harley-Davidson (NYSE:HOG) last announced its quarterly earnings results on Thursday, July 23rd. The company reported $0.75 earnings per share for the quarter, beating the consensus estimate of $0.65 by $0.10. Harley-Davidson had a net margin of 4.78% and a return on equity of 6.28%. The firm had revenue of $1.23 billion for the quarter, compared to analysts’ expectations of $1.17 billion. During the same quarter in the previous year, the company posted $0.88 EPS. The company’s revenue was down 5.9% compared to the same quarter last year. As a group, equities analysts forecast that Harley-Davidson will post 0.56 EPS for the current year.

Insider Activity at Harley-Davidson

In related news, CEO Artie Starrs bought 10,000 shares of the company’s stock in a transaction that occurred on Monday, August 10th. The stock was purchased at an average price of $25.89 per share, for a total transaction of $258,900.00. Following the acquisition, the chief executive officer owned 25,000 shares of the company’s stock, valued at approximately $647,250. This trade represents a 66.67% increase in their ownership of the stock. The acquisition was disclosed in a filing with the SEC, which is available at this hyperlink. Also, CFO Jonathan R. Root sold 1,554 shares of the business’s stock in a transaction on Monday, August 3rd. The shares were sold at an average price of $24.88, for a total value of $38,663.52. Following the completion of the sale, the chief financial officer owned 27,846 shares in the company, valued at $692,808.48. This represents a 5.29% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Over the last 90 days, insiders bought 57,500 shares of company stock worth $1,439,550. Company insiders own 0.97% of the company’s stock.

Hedge Funds Weigh In On Harley-Davidson

Several institutional investors have recently modified their holdings of the business. BlackRock Inc. purchased a new stake in shares of Harley-Davidson in the 2nd quarter valued at approximately $249,395,000. Donald Smith & CO. Inc. purchased a new position in Harley-Davidson in the second quarter valued at $226,966,000. California State Teachers Retirement System lifted its holdings in Harley-Davidson by 2,455.2% during the 2nd quarter. California State Teachers Retirement System now owns 3,162,213 shares of the company’s stock worth $77,348,000 after buying an additional 3,038,456 shares during the last quarter. Bank of America Corp DE acquired a new position in shares of Harley-Davidson during the 2nd quarter worth about $45,065,000. Finally, Aegis Financial Corp purchased a new position in shares of Harley-Davidson in the 1st quarter valued at about $27,681,000. Institutional investors and hedge funds own 85.10% of the company’s stock.

About Harley-Davidson

Harley-Davidson, Inc is a renowned American motorcycle manufacturer best known for its heavyweight cruiser and touring bikes. Founded in 1903 in Milwaukee, Wisconsin, the company has built a strong reputation for producing distinctive motorcycles characterized by their signature V-twin engines, chrome finishes and robust frames. Harley-Davidson markets its products globally through a network of franchised dealerships and focuses on delivering an immersive brand experience to its customers, emphasizing lifestyle and community alongside its motorcycles.

In addition to its core motorcycle business, Harley-Davidson offers an extensive range of parts, accessories and apparel under its Genuine Motor Parts & Accessories and MotorClothes lines.