Atlas Wealth LLC grew its holdings in Procter & Gamble Company (The) (NYSE:PG – Free Report) by 266.2% in the 1st quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The firm owned 298,735 shares of the company’s stock after buying an additional 217,159 shares during the quarter. Procter & Gamble comprises 5.3% of Atlas Wealth LLC’s investment portfolio, making the stock its 4th biggest holding. Atlas Wealth LLC’s holdings in Procter & Gamble were worth $43,149,000 as of its most recent SEC filing.
A number of other institutional investors have also recently modified their holdings of the business. Carson Advisory Inc. boosted its position in shares of Procter & Gamble by 0.5% during the 4th quarter. Carson Advisory Inc. now owns 12,124 shares of the company’s stock worth $1,738,000 after purchasing an additional 65 shares in the last quarter. Trilogy Capital Inc. boosted its stake in shares of Procter & Gamble by 1.1% during the 4th quarter. Trilogy Capital Inc. now owns 6,289 shares of the company’s stock worth $901,000 after acquiring an additional 67 shares in the last quarter. Cary Street Partners Investment Advisory LLC grew its holdings in shares of Procter & Gamble by 1.8% in the 4th quarter. Cary Street Partners Investment Advisory LLC now owns 3,829 shares of the company’s stock worth $549,000 after acquiring an additional 67 shares during the period. Lorne Steinberg Wealth Management Inc. increased its stake in Procter & Gamble by 2.7% in the 4th quarter. Lorne Steinberg Wealth Management Inc. now owns 2,623 shares of the company’s stock valued at $376,000 after purchasing an additional 68 shares in the last quarter. Finally, Grant Street Asset Management Inc. increased its position in shares of Procter & Gamble by 2.7% in the fourth quarter. Grant Street Asset Management Inc. now owns 2,627 shares of the company’s stock valued at $376,000 after buying an additional 69 shares in the last quarter. 65.77% of the stock is currently owned by hedge funds and other institutional investors.
Key Procter & Gamble News
Here are the key news stories impacting Procter & Gamble this week:
- Positive Sentiment: Procter & Gamble’s long dividend track record remains a key support for the stock, with the company having raised its payout for 70 consecutive years, reinforcing its status as a dependable income name. Article title
- Positive Sentiment: JPMorgan kept an overweight rating on PG while only trimming its price target to $162 from $164, signaling continued upside expectations from current levels. Article title
- Positive Sentiment: Some commentary says PG still screens as undervalued and could benefit from planned cuts to as many as 7,000 non-manufacturing roles, which may improve margins over time. Article title
- Neutral Sentiment: Erste Group slightly lowered its FY2026 and FY2027 earnings estimates, but the changes were minimal and its full-year FY2026 forecast still matches consensus. Article title
- Neutral Sentiment: UBS said consumer-staple companies likely had another “tricky” quarter, which suggests a challenging operating backdrop for PG and peers rather than a company-specific setback. Article title
- Negative Sentiment: The stock is also being pressured by a broader risk-off move and weakness in equities, including a selloff in growth/AI-related names that has pushed some investors back toward defensive stocks like PG. Article title
Procter & Gamble Stock Down 1.1%
Procter & Gamble (NYSE:PG – Get Free Report) last released its quarterly earnings data on Friday, April 24th. The company reported $1.59 earnings per share (EPS) for the quarter, topping the consensus estimate of $1.56 by $0.03. Procter & Gamble had a net margin of 19.16% and a return on equity of 32.00%. The company had revenue of $21.23 billion during the quarter, compared to the consensus estimate of $21.52 billion. During the same period in the previous year, the firm earned $1.54 earnings per share. Procter & Gamble’s revenue for the quarter was up 7.4% on a year-over-year basis. Procter & Gamble has set its FY 2026 guidance at 6.830-7.090 EPS. Sell-side analysts expect that Procter & Gamble Company will post 6.88 earnings per share for the current year.
Procter & Gamble Announces Dividend
The business also recently declared a quarterly dividend, which will be paid on Monday, August 17th. Investors of record on Friday, July 24th will be issued a $1.0885 dividend. This represents a $4.35 annualized dividend and a yield of 2.9%. The ex-dividend date is Friday, July 24th. Procter & Gamble’s dividend payout ratio is currently 63.60%.
Wall Street Analysts Forecast Growth
A number of brokerages recently commented on PG. The Goldman Sachs Group lowered their price objective on shares of Procter & Gamble from $159.00 to $155.00 and set a “neutral” rating on the stock in a research note on Wednesday, April 8th. BMO Capital Markets upped their price target on shares of Procter & Gamble from $169.00 to $170.00 and gave the company an “outperform” rating in a report on Monday, June 29th. BNP Paribas Exane lowered their price target on shares of Procter & Gamble from $172.00 to $165.00 and set an “outperform” rating on the stock in a research report on Thursday, April 23rd. Rothschild & Co Redburn dropped their price objective on shares of Procter & Gamble from $157.00 to $155.00 and set a “neutral” rating for the company in a research note on Monday, April 27th. Finally, Piper Sandler lifted their price objective on Procter & Gamble from $142.00 to $145.00 and gave the stock a “neutral” rating in a research report on Friday, April 24th. Twelve investment analysts have rated the stock with a Buy rating and nine have assigned a Hold rating to the company. According to data from MarketBeat.com, the company currently has a consensus rating of “Moderate Buy” and a consensus target price of $161.42.
Read Our Latest Report on Procter & Gamble
About Procter & Gamble
Procter & Gamble (NYSE: PG) is a multinational consumer goods company headquartered in Cincinnati, Ohio. Founded in 1837 by William Procter and James Gamble, P&G has grown into one of the world’s largest producers of branded consumer packaged goods. The company focuses on developing, manufacturing and marketing a broad portfolio of household and personal care products sold to consumers and retailers worldwide.
P&G’s product offering spans several core business categories, including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.
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