MOGU (NYSE:MOGU – Get Free Report) and Abercrombie & Fitch (NYSE:ANF – Get Free Report) are both retail/wholesale companies, but which is the better business? We will compare the two businesses based on the strength of their risk, analyst recommendations, dividends, institutional ownership, profitability, valuation and earnings.
Insider and Institutional Ownership
19.1% of MOGU shares are held by institutional investors. 19.8% of MOGU shares are held by company insiders. Comparatively, 2.3% of Abercrombie & Fitch shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.
Risk & Volatility
MOGU has a beta of 0.52, indicating that its share price is 48% less volatile than the S&P 500. Comparatively, Abercrombie & Fitch has a beta of 0.92, indicating that its share price is 8% less volatile than the S&P 500.
Analyst Ratings
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| MOGU | 1 | 0 | 0 | 0 | 1.00 |
| Abercrombie & Fitch | 1 | 4 | 8 | 0 | 2.54 |
Abercrombie & Fitch has a consensus price target of $112.64, suggesting a potential upside of 47.68%. Given Abercrombie & Fitch’s stronger consensus rating and higher probable upside, analysts clearly believe Abercrombie & Fitch is more favorable than MOGU.
Valuation and Earnings
This table compares MOGU and Abercrombie & Fitch”s top-line revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| MOGU | $148.07 million | 0.10 | -$8.62 million | N/A | N/A |
| Abercrombie & Fitch | $5.27 billion | 0.65 | $506.92 million | $10.42 | 7.32 |
Abercrombie & Fitch has higher revenue and earnings than MOGU.
Profitability
This table compares MOGU and Abercrombie & Fitch’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| MOGU | N/A | N/A | N/A |
| Abercrombie & Fitch | 9.34% | 34.36% | 13.50% |
Summary
Abercrombie & Fitch beats MOGU on 10 of the 12 factors compared between the two stocks.
About MOGU
MOGU Inc., through its subsidiaries, engages in the online fashion and lifestyle business in the People's Republic of China. The company operates an online platform that primarily offers a range of fashion apparel and other products, including beauty products and accessories provided by third party merchants, as well as personal care, food, and medical beauty products. It also provides online marketing, commission, financing, technology, and other related services to merchants, brand partners/owners, and users; and technology services to insurance companies. The company offers its products through mobile apps, including flagship Mogujie app, mini programs on Weixin, and Weixin pay; websites comprising Mogu.com, Mogujie.com and Meilishuo.com. The company was formerly known as Meili Inc. and changed its name to MOGU Inc. in November 2018. The company was incorporated in 2011 and is headquartered in Hangzhou, the People's Republic of China.
About Abercrombie & Fitch
Abercrombie & Fitch Co. engages in the retail of apparel, personal care products, and accessories. The firm operates through following geographical segments: Americas, EMEA and APAC. The Americas segment includes operations in North America and South America. The EMEA segment includes operations in Europe, the Middle East and Africa. The APAC segment includes operations in the Asia-Pacific region, including Asia and Oceania. The company was founded by David Abercrombie in 1892 and is headquartered in New Albany, OH.
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