Rockport Wealth LLC Boosts Stock Position in Netflix, Inc. $NFLX

Rockport Wealth LLC raised its position in shares of Netflix, Inc. (NASDAQ:NFLX) by 916.4% during the 4th quarter, Holdings Channel reports. The firm owned 101,108 shares of the Internet television network’s stock after buying an additional 91,160 shares during the quarter. Netflix comprises 1.8% of Rockport Wealth LLC’s portfolio, making the stock its 15th largest holding. Rockport Wealth LLC’s holdings in Netflix were worth $9,480,000 as of its most recent SEC filing.

Other large investors have also added to or reduced their stakes in the company. Imprint Wealth LLC purchased a new stake in Netflix during the 3rd quarter valued at about $25,000. Bare Financial Services Inc grew its stake in Netflix by 93.3% during the 3rd quarter. Bare Financial Services Inc now owns 29 shares of the Internet television network’s stock valued at $35,000 after purchasing an additional 14 shares during the last quarter. Horizon Financial Services LLC grew its stake in Netflix by 480.0% during the 3rd quarter. Horizon Financial Services LLC now owns 29 shares of the Internet television network’s stock valued at $35,000 after purchasing an additional 24 shares during the last quarter. Redmont Wealth Advisors LLC purchased a new stake in Netflix during the 3rd quarter valued at about $36,000. Finally, Promus Capital LLC purchased a new stake in Netflix during the 3rd quarter valued at about $48,000. Hedge funds and other institutional investors own 80.93% of the company’s stock.

Analysts Set New Price Targets

Several analysts have weighed in on the company. Jefferies Financial Group dropped their price target on Netflix from $134.00 to $128.00 and set a “buy” rating on the stock in a research note on Friday, April 17th. New Street Research boosted their price target on Netflix from $96.00 to $102.00 in a research note on Friday, April 17th. Bank of America restated a “buy” rating and issued a $125.00 target price on shares of Netflix in a research note on Monday. Weiss Ratings upgraded Netflix from a “hold (c)” rating to a “hold (c+)” rating in a research note on Monday, May 4th. Finally, Evercore started coverage on Netflix in a research note on Friday, February 27th. They issued an “outperform” rating and a $115.00 target price on the stock. Two research analysts have rated the stock with a Strong Buy rating, thirty-four have issued a Buy rating and sixteen have assigned a Hold rating to the stock. Based on data from MarketBeat.com, Netflix has a consensus rating of “Moderate Buy” and a consensus target price of $114.82.

Insider Buying and Selling

In related news, Director Reed Hastings sold 420,550 shares of the company’s stock in a transaction dated Wednesday, April 1st. The stock was sold at an average price of $95.49, for a total value of $40,158,319.50. Following the completion of the transaction, the director owned 3,940 shares of the company’s stock, valued at approximately $376,230.60. This represents a 99.07% decrease in their position. The transaction was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Gregory K. Peters sold 27,312 shares of the company’s stock in a transaction dated Thursday, May 7th. The stock was sold at an average price of $88.69, for a total value of $2,422,301.28. Following the completion of the transaction, the chief executive officer directly owned 120,931 shares of the company’s stock, valued at $10,725,370.39. The trade was a 18.42% decrease in their position. The SEC filing for this sale provides additional information. Insiders have sold a total of 1,422,769 shares of company stock worth $135,144,073 in the last ninety days. 1.37% of the stock is owned by corporate insiders.

Netflix Stock Up 3.0%

Shares of NFLX opened at $89.65 on Tuesday. Netflix, Inc. has a 52 week low of $75.01 and a 52 week high of $134.12. The company has a quick ratio of 1.41, a current ratio of 1.41 and a debt-to-equity ratio of 0.43. The company has a market capitalization of $377.50 billion, a price-to-earnings ratio of 28.96, a PEG ratio of 1.11 and a beta of 1.55. The stock’s 50-day moving average price is $94.55 and its 200-day moving average price is $94.64.

Netflix (NASDAQ:NFLX) last issued its earnings results on Thursday, April 16th. The Internet television network reported $1.23 EPS for the quarter, topping analysts’ consensus estimates of $0.76 by $0.47. Netflix had a return on equity of 40.92% and a net margin of 28.52%.The firm had revenue of $12.25 billion for the quarter, compared to the consensus estimate of $12.17 billion. During the same quarter in the prior year, the business earned $6.61 earnings per share. The company’s revenue was up 16.2% compared to the same quarter last year. Netflix has set its Q2 2026 guidance at 0.780-0.780 EPS. On average, sell-side analysts predict that Netflix, Inc. will post 3.6 EPS for the current year.

Key Netflix News

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Bank of America reiterated a Buy rating and a $125 price target, arguing Netflix’s ad business is becoming a major long-term revenue driver as its ad-supported tier continues to scale. Netflix Stock Gains as BofA Maintains $125 Price Target
• Positive Sentiment: Multiple reports highlighted that analysts remain constructive on NFLX because of expanding ad inventory, stronger engagement, and the company’s push into live sports, which could unlock additional monetization. Binge-Watching To Live Sports: Why Netflix Is Chasing Massive 800 Million Smart-TV Jackpot
• Positive Sentiment: Citi also maintained a Buy rating with a $115 target, citing growth in the ad-supported business and user engagement as reasons for optimism. Citi Maintains Buy Rating on Netflix (NFLX) Stock
• Positive Sentiment: Netflix was also mentioned favorably in broader commentary as a stock with potential upside after its recent pullback, with some analysts arguing the selloff has outpaced the underlying fundamentals. NFLX Stock Collapsed. The Fundamentals Did Not
• Neutral Sentiment: Several articles framed Netflix as a long-term value and growth story, but did not point to any new operational catalyst beyond ongoing confidence in the business. Is Now the Time to Buy Forgotten FAANG Stock Netflix?
• Neutral Sentiment: Netflix’s high-profile UFC/MMA event coverage and recent entertainment headlines added visibility to the platform, but these stories were not directly tied to a fundamental change in the company’s outlook. Ronda Rousey comeback fight coverage on Netflix’s MVP card
• Negative Sentiment: Despite the bullish tone from Wall Street, coverage also noted that NFLX remains well below recent highs, reflecting investor concern about recent share-price weakness and the need to prove that ad growth and live sports can translate into stronger earnings momentum. Jim Cramer Discusses Netflix (NFLX), JPMorgan & Risk-Reward
• Negative Sentiment: Forbes noted Netflix’s ad tier now has scale, but the market is still waiting to see whether advertisers will pay premium rates, especially around live NFL games, leaving execution risk in place. Netflix Has 250 Million Ad Viewers. Now It Has To Prove Their Value

About Netflix

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.