Brokerages Set NIKE, Inc. (NYSE:NKE) Price Target at $78.14

Shares of NIKE, Inc. (NYSE:NKE) have received an average recommendation of “Moderate Buy” from the thirty-eight brokerages that are currently covering the firm, Marketbeat reports. One analyst has rated the stock with a sell rating, ten have assigned a hold rating, twenty-five have issued a buy rating and two have assigned a strong buy rating to the company. The average 12 month price target among brokers that have updated their coverage on the stock in the last year is $75.8387.

A number of analysts have commented on NKE shares. Robert W. Baird decreased their target price on NIKE from $93.00 to $85.00 and set an “outperform” rating on the stock in a research report on Friday, December 19th. Daiwa Capital Markets decreased their price objective on shares of NIKE from $75.00 to $61.00 in a research report on Tuesday, December 23rd. BTIG Research reissued a “buy” rating and issued a $100.00 price objective on shares of NIKE in a research note on Friday, December 12th. Wells Fargo & Company set a $65.00 target price on shares of NIKE and gave the company an “overweight” rating in a report on Friday, December 19th. Finally, Cowen raised shares of NIKE from a “hold” rating to a “buy” rating in a report on Wednesday, September 10th.

Insider Activity

In related news, EVP Treasure Heinle sold 4,300 shares of the business’s stock in a transaction dated Monday, October 6th. The shares were sold at an average price of $71.27, for a total value of $306,461.00. Following the completion of the transaction, the executive vice president owned 29,396 shares of the company’s stock, valued at approximately $2,095,052.92. The trade was a 12.76% decrease in their position. The sale was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. Also, Chairman Mark G. Parker sold 86,078 shares of the firm’s stock in a transaction dated Friday, November 14th. The stock was sold at an average price of $64.80, for a total transaction of $5,577,854.40. Following the sale, the chairman directly owned 647,615 shares in the company, valued at $41,965,452. This represents a 11.73% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders have bought a total of 74,841 shares of company stock worth $4,451,334 in the last quarter. Corporate insiders own 0.80% of the company’s stock.

Institutional Inflows and Outflows

Several institutional investors have recently bought and sold shares of NKE. Brighton Jones LLC grew its position in shares of NIKE by 388.5% in the fourth quarter. Brighton Jones LLC now owns 202,411 shares of the footwear maker’s stock valued at $15,316,000 after purchasing an additional 160,980 shares during the period. AlphaQuest LLC boosted its stake in NIKE by 961.8% in the 1st quarter. AlphaQuest LLC now owns 807 shares of the footwear maker’s stock worth $51,000 after buying an additional 731 shares during the last quarter. Samalin Investment Counsel LLC grew its holdings in NIKE by 74.4% in the 1st quarter. Samalin Investment Counsel LLC now owns 5,304 shares of the footwear maker’s stock valued at $337,000 after buying an additional 2,263 shares during the period. Gamco Investors INC. ET AL acquired a new position in shares of NIKE during the 1st quarter valued at about $329,000. Finally, TCM Advisors LLC lifted its holdings in shares of NIKE by 3.6% during the 1st quarter. TCM Advisors LLC now owns 11,500 shares of the footwear maker’s stock worth $730,000 after acquiring an additional 400 shares during the period. 64.25% of the stock is currently owned by institutional investors and hedge funds.

NIKE Trading Up 1.4%

Shares of NKE opened at $60.84 on Thursday. NIKE has a twelve month low of $52.28 and a twelve month high of $82.44. The company has a current ratio of 2.06, a quick ratio of 1.40 and a debt-to-equity ratio of 0.50. The firm has a market capitalization of $89.94 billion, a P/E ratio of 35.79, a PEG ratio of 2.61 and a beta of 1.29. The firm’s 50-day moving average is $64.21 and its two-hundred day moving average is $69.32.

NIKE (NYSE:NKE) last announced its quarterly earnings results on Thursday, December 18th. The footwear maker reported $0.53 EPS for the quarter, topping the consensus estimate of $0.37 by $0.16. NIKE had a return on equity of 18.43% and a net margin of 5.43%.The business had revenue of $12.43 billion for the quarter, compared to analyst estimates of $12.19 billion. During the same quarter in the previous year, the company earned $0.78 EPS. The company’s quarterly revenue was up .6% on a year-over-year basis. On average, research analysts predict that NIKE will post 2.05 earnings per share for the current fiscal year.

NIKE Increases Dividend

The business also recently disclosed a quarterly dividend, which will be paid on Friday, January 2nd. Stockholders of record on Monday, December 1st will be given a $0.41 dividend. This is an increase from NIKE’s previous quarterly dividend of $0.40. This represents a $1.64 annualized dividend and a dividend yield of 2.7%. The ex-dividend date is Monday, December 1st. NIKE’s dividend payout ratio (DPR) is currently 96.47%.

More NIKE News

Here are the key news stories impacting NIKE this week:

• Positive Sentiment: Tim Cook increased his Nike stake (~$3M), a high-profile insider buy that lifted sentiment and likely helped spark recent volume and the stock’s uptick. Tim Cook just gave Nike a much-needed holiday boost
• Positive Sentiment: Company director reported a ~$2.95M purchase, reinforcing insider confidence and drawing trader attention. Insider Buying: NIKE Director Purchases $2.95M
• Positive Sentiment: Jim Cramer publicly backed Nike’s CEO and the turnaround story, which can boost retail investor conviction. I Continue to Believe Nike’s CEO is a Winner, Says Jim Cramer
• Neutral Sentiment: Unusually high options and share volume suggest elevated trading/positioning — supports larger intraday moves but not a directional fundamental signal by itself. NIKE Sees Unusually High Options Volume
• Neutral Sentiment: Market indicators show Nike is “oversold” into year-end, which some technicians view as setup for a rebound if momentum stabilizes. These 3 Household Names Are Flashing Rare Oversold Signals
• Negative Sentiment: Analysts cut price targets (Argus lowered to $70, Daiwa to $61), signaling more cautious near-term expectations and limiting upside. Argus adjusts price target on Nike
• Negative Sentiment: Zacks highlights that Nike’s wholesale rebound is helping revenue but digital sales and traffic remain weak — a channel mix problem that could pressure margins and growth visibility. Wholesale Strength vs. Digital Strain
• Negative Sentiment: Legal/trademark snag: Nike’s revival of the Total 90 brand hit a roadblock after a third party registered the trademark, potentially complicating World Cup product plans and marketing. Nike’s Revival of Classic Brand Has a Hitch
• Negative Sentiment: Analyst warnings about “innovation gaps” and commentary that Nike has underperformed for years reinforce the turnaround narrative and the risk that execution must materially improve to restore multiple expansion. ‘Innovation Gaps Signal Further Downside,’ Warns Analyst

NIKE Company Profile

Nike, Inc (NYSE: NKE) is a global designer, marketer and distributor of athletic footwear, apparel, equipment and accessories. Founded in 1964 as Blue Ribbon Sports by Phil Knight and Bill Bowerman and renamed Nike in 1971, the company is headquartered near Beaverton, Oregon. Nike develops and commercializes products across performance and lifestyle categories for sports including running, basketball, soccer and training, and is known for signature technologies and design-driven product lines.

The company markets products under several primary brands, including Nike, Jordan and Converse, and sells through a combination of wholesale relationships, branded retail stores and direct-to-consumer channels such as company-operated stores and digital platforms (e.g., Nike.com and mobile apps).