Willis Investment Counsel Takes $947,000 Position in Zebra Technologies Corporation $ZBRA

Willis Investment Counsel bought a new position in shares of Zebra Technologies Corporation (NASDAQ:ZBRA) in the second quarter, HoldingsChannel reports. The firm bought 3,070 shares of the industrial products company’s stock, valued at approximately $947,000.

A number of other hedge funds also recently bought and sold shares of ZBRA. Teachers Retirement System of The State of Kentucky lifted its stake in Zebra Technologies by 3.1% in the first quarter. Teachers Retirement System of The State of Kentucky now owns 3,979 shares of the industrial products company’s stock worth $1,124,000 after acquiring an additional 120 shares during the period. Y Intercept Hong Kong Ltd bought a new stake in Zebra Technologies during the first quarter worth about $1,205,000. Machina Capital S.A.S. grew its holdings in Zebra Technologies by 194.3% in the first quarter. Machina Capital S.A.S. now owns 8,273 shares of the industrial products company’s stock worth $2,338,000 after purchasing an additional 5,462 shares during the period. Carnegie Investment Counsel lifted its holdings in shares of Zebra Technologies by 20.5% during the first quarter. Carnegie Investment Counsel now owns 54,721 shares of the industrial products company’s stock valued at $15,462,000 after purchasing an additional 9,322 shares during the last quarter. Finally, Avantax Advisory Services Inc. grew its stake in shares of Zebra Technologies by 7.5% in the 1st quarter. Avantax Advisory Services Inc. now owns 2,248 shares of the industrial products company’s stock worth $635,000 after buying an additional 156 shares during the last quarter. Hedge funds and other institutional investors own 91.03% of the company’s stock.

Zebra Technologies Price Performance

NASDAQ:ZBRA opened at $228.40 on Friday. The company has a quick ratio of 1.03, a current ratio of 1.61 and a debt-to-equity ratio of 0.56. The business’s 50-day simple moving average is $285.60 and its two-hundred day simple moving average is $300.18. The stock has a market cap of $11.57 billion, a PE ratio of 23.02 and a beta of 1.80. Zebra Technologies Corporation has a 52 week low of $205.73 and a 52 week high of $427.76.

Zebra Technologies (NASDAQ:ZBRA) last released its quarterly earnings data on Tuesday, October 28th. The industrial products company reported $3.88 earnings per share for the quarter, topping analysts’ consensus estimates of $3.75 by $0.13. Zebra Technologies had a return on equity of 18.08% and a net margin of 9.74%.The firm had revenue of $1.32 billion during the quarter, compared to analyst estimates of $1.32 billion. During the same quarter in the prior year, the company posted $3.49 earnings per share. The business’s quarterly revenue was up 5.2% compared to the same quarter last year. Zebra Technologies has set its Q4 2025 guidance at 4.200-4.400 EPS. FY 2025 guidance at 15.800-15.800 EPS. As a group, analysts forecast that Zebra Technologies Corporation will post 13.71 EPS for the current fiscal year.

Zebra Technologies declared that its board has approved a stock repurchase program on Tuesday, August 5th that authorizes the company to repurchase $250.00 million in outstanding shares. This repurchase authorization authorizes the industrial products company to buy up to 1.4% of its shares through open market purchases. Shares repurchase programs are typically a sign that the company’s board believes its shares are undervalued.

Insiders Place Their Bets

In related news, Director Satish Dhanasekaran acquired 1,000 shares of the business’s stock in a transaction on Tuesday, November 18th. The stock was acquired at an average cost of $233.12 per share, with a total value of $233,120.00. Following the acquisition, the director directly owned 3,356 shares in the company, valued at $782,350.72. This represents a 42.44% increase in their position. The transaction was disclosed in a filing with the SEC, which is available through this link. 0.84% of the stock is owned by insiders.

Analyst Upgrades and Downgrades

ZBRA has been the topic of a number of recent research reports. Needham & Company LLC increased their target price on Zebra Technologies from $325.00 to $345.00 and gave the company a “buy” rating in a report on Wednesday, August 6th. Barclays decreased their price target on shares of Zebra Technologies from $375.00 to $360.00 and set an “overweight” rating on the stock in a research report on Wednesday, October 29th. Zacks Research cut Zebra Technologies from a “hold” rating to a “strong sell” rating in a report on Tuesday, November 11th. Truist Financial lowered their target price on Zebra Technologies from $350.00 to $331.00 and set a “hold” rating on the stock in a research report on Wednesday, October 29th. Finally, Citigroup reduced their price target on Zebra Technologies from $346.00 to $311.00 and set a “neutral” rating for the company in a research report on Wednesday, October 29th. One analyst has rated the stock with a Strong Buy rating, five have assigned a Buy rating, five have assigned a Hold rating and one has given a Sell rating to the stock. Based on data from MarketBeat, Zebra Technologies currently has an average rating of “Moderate Buy” and an average target price of $354.00.

About Zebra Technologies

Zebra Technologies Corporation, together with its subsidiaries, provides enterprise asset intelligence solutions in the automatic identification and data capture solutions industry worldwide. It operates in two segments, Asset Intelligence & Tracking, and Enterprise Visibility & Mobility. The company designs, manufactures, and sells printers that produce labels, wristbands, tickets, receipts, and plastic cards; dye-sublimination thermal card printers that produce images, which are used for personal identification, access control, and financial transactions; radio frequency identification device (RFID) printers that encode data into passive RFID transponders; accessories and options for printers, including carrying cases, vehicle mounts, and battery chargers; stock and customized thermal labels, receipts, ribbons, plastic cards, and RFID tags for printers; and temperature-monitoring labels primarily used in vaccine distribution.