Cricut (NASDAQ:CRCT) Stock Crosses Above Fifty Day Moving Average – Here’s What Happened

Cricut, Inc. (NASDAQ:CRCT)’s share price crossed above its 50-day moving average during trading on Wednesday. The stock has a 50-day moving average of $6.13 and traded as high as $9.10. Cricut shares last traded at $8.88, with a volume of 7,627,907 shares.

Key Stories Impacting Cricut

Here are the key news stories impacting Cricut this week:

• Positive Sentiment: Q3 revenue increased 11% year over year to $188.6 million, above the roughly $172 million analyst consensus. Earnings of $0.13 per share also topped the $0.05 consensus estimate. Cricut Q3 2026 financial results
• Positive Sentiment: Product sales grew 17%, while international sales rose 30% to $52.8 million, pointing to demand across both Cricut’s offerings and overseas markets. Net income increased 36% to $27.8 million. Why Cricut stock attracted investor attention
• Positive Sentiment: Cricut announced a $0.70-per-share special dividend in addition to its recurring $0.10 semiannual dividend, offering a notable shareholder return. Both are scheduled for payment in January 2027. Cricut Q3 2026 financial results
• Neutral Sentiment: Paid subscribers exceeded 3.07 million, up 2% year over year. The growing base supports the platform, though subscriber growth was modest compared with product and international sales growth. Cricut Q3 2026 financial results
• Negative Sentiment: Management flagged promotional pressures that could weigh on future margins, a risk to monitor despite the strong quarterly earnings and revenue beats. Cricut Q3 earnings call highlights

Analysts Set New Price Targets

A number of equities analysts have weighed in on the stock. Morgan Stanley reiterated an “underweight” rating and issued a $3.70 price target on shares of Cricut in a report on Wednesday, August 5th. Zacks Research lowered shares of Cricut from a “strong-buy” rating to a “hold” rating in a research note on Monday, October 5th. Weiss Ratings raised shares of Cricut from a “hold (c)” rating to a “hold (c+)” rating in a report on Tuesday. Finally, The Goldman Sachs Group initiated coverage on shares of Cricut in a research note on Wednesday, August 19th. They set a “sell” rating and a $4.50 price target on the stock. Two analysts have rated the stock with a Hold rating and four have assigned a Sell rating to the stock. According to data from MarketBeat, the stock has a consensus rating of “Strong Sell” and a consensus target price of $4.07.

Cricut Stock Up 48.7%

The firm has a market capitalization of $1.86 billion, a price-to-earnings ratio of 19.30 and a beta of 0.24. The stock has a 50 day moving average of $6.13 and a 200 day moving average of $4.89.

Cricut (NASDAQ:CRCT) last posted its quarterly earnings results on Tuesday, November 3rd. The company reported $0.13 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $0.05 by $0.08. Cricut had a net margin of 13.42% and a return on equity of 26.66%. The company had revenue of $188.62 million for the quarter, compared to the consensus estimate of $172.02 million. Analysts predict that Cricut, Inc. will post 0.32 earnings per share for the current year.

Insider Activity at Cricut

In other Cricut news, CEO Ashish Arora sold 60,000 shares of Cricut stock in a transaction on Friday, October 23rd. The stock was sold at an average price of $6.26, for a total transaction of $375,600.00. Following the sale, the chief executive officer owned 4,908,740 shares of the company’s stock, valued at $30,728,712.40. The trade was a 1.21% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available at this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, insider Ryan Harmer sold 10,000 shares of Cricut stock in a transaction dated Tuesday, August 25th. The shares were sold at an average price of $5.70, for a total transaction of $57,000.00. Following the sale, the insider owned 314,428 shares in the company, valued at approximately $1,792,239.60. This represents a 3.08% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Over the last 90 days, insiders sold 610,000 shares of company stock worth $3,613,800. 16.48% of the stock is owned by insiders.

Hedge Funds Weigh In On Cricut

Large investors have recently made changes to their positions in the business. Bank of New York Mellon Corp bought a new stake in Cricut during the second quarter worth approximately $2,409,000. Dimensional Fund Advisors LP raised its position in Cricut by 30.4% during the first quarter. Dimensional Fund Advisors LP now owns 985,868 shares of the company’s stock valued at $3,687,000 after buying an additional 229,663 shares during the period. Bank of America Corp DE lifted its position in shares of Cricut by 124.4% in the first quarter. Bank of America Corp DE now owns 116,790 shares of the company’s stock worth $437,000 after purchasing an additional 64,737 shares in the last quarter. Royal Bank of Canada lifted its position in Cricut by 265.0% in the 1st quarter. Royal Bank of Canada now owns 8,165 shares of the company’s stock worth $30,000 after buying an additional 5,928 shares in the last quarter. Finally, State of Wyoming raised its holdings in shares of Cricut by 123.5% during the third quarter. State of Wyoming now owns 36,252 shares of the company’s stock worth $231,000 after acquiring an additional 20,033 shares in the last quarter. Institutional investors own 19.60% of the company’s stock.

Cricut Company Profile

Cricut, Inc develops and sells connected cutting machines and related products for do-it-yourself crafting, personalization and small-scale creative production. Its systems are designed to cut, draw, score and apply materials such as paper, vinyl, fabric, leather and iron-on transfers, enabling users to create customized home décor, apparel, gifts and other projects.

The company’s product portfolio includes Cricut smart cutting machines, heat presses, specialized tools and a broad range of consumable materials.