Zebra Technologies (NASDAQ:ZBRA) Hits New 12-Month High – What’s Next?

Zebra Technologies Corporation (NASDAQ:ZBRA) reached a new 52-week high on Wednesday. The company traded as high as $391.82 and last traded at $391.4650, with a volume of 87,194 shares traded. The stock had previously closed at $384.08.

Wall Street Analyst Weigh In

Several brokerages recently issued reports on ZBRA. Morgan Stanley set a $360.00 price objective on Zebra Technologies in a report on Wednesday, August 5th. BNP Paribas Exane reaffirmed an “outperform” rating and issued a $455.00 target price (up from $370.00) on shares of Zebra Technologies in a research report on Wednesday, August 5th. Wall Street Zen raised Zebra Technologies from a “buy” rating to a “strong-buy” rating in a research report on Saturday. Truist Financial raised their price target on Zebra Technologies from $355.00 to $378.00 and gave the stock a “hold” rating in a research note on Monday, October 5th. Finally, Weiss Ratings upgraded Zebra Technologies from a “hold (c)” rating to a “hold (c+)” rating in a report on Tuesday, October 13th. Nine investment analysts have rated the stock with a Buy rating and four have issued a Hold rating to the company. According to data from MarketBeat.com, Zebra Technologies has a consensus rating of “Moderate Buy” and an average target price of $385.83.

Zebra Technologies Stock Up 2.0%

The company has a current ratio of 0.52, a quick ratio of 0.33 and a debt-to-equity ratio of 0.14. The business’s fifty day moving average price is $365.51 and its two-hundred day moving average price is $293.00. The firm has a market cap of $18.67 billion, a P/E ratio of 35.84 and a beta of 1.58.

Zebra Technologies (NASDAQ:ZBRA) last issued its quarterly earnings data on Tuesday, August 4th. The industrial products company reported $6.35 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $4.36 by $1.99. The firm had revenue of $1.56 billion during the quarter, compared to analysts’ expectations of $1.50 billion. Zebra Technologies had a net margin of 9.22% and a return on equity of 22.29%. Zebra Technologies’s revenue for the quarter was up 20.4% on a year-over-year basis. During the same period in the prior year, the company posted $3.61 earnings per share. Zebra Technologies has set its Q3 2026 guidance at 4.700-4.900 EPS and its FY 2026 guidance at 20.750-21.250 EPS. As a group, equities research analysts anticipate that Zebra Technologies Corporation will post 18.07 EPS for the current year.

Insider Transactions at Zebra Technologies

In related news, insider Michael Cho sold 3,500 shares of the firm’s stock in a transaction that occurred on Friday, August 7th. The stock was sold at an average price of $375.20, for a total value of $1,313,200.00. Following the transaction, the insider directly owned 5,170 shares of the company’s stock, valued at approximately $1,939,784. This trade represents a 40.37% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this link. Also, Director Linda Connly sold 500 shares of the business’s stock in a transaction that occurred on Monday, August 10th. The stock was sold at an average price of $377.68, for a total value of $188,840.00. Following the completion of the sale, the director owned 3,708 shares of the company’s stock, valued at approximately $1,400,437.44. This trade represents a 11.88% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. 0.91% of the stock is owned by insiders.

Institutional Investors Weigh In On Zebra Technologies

A number of large investors have recently added to or reduced their stakes in the stock. Fulton Bank N.A. raised its position in shares of Zebra Technologies by 2.3% in the second quarter. Fulton Bank N.A. now owns 1,720 shares of the industrial products company’s stock valued at $453,000 after purchasing an additional 38 shares during the period. Wealth Alliance LLC lifted its stake in shares of Zebra Technologies by 5.2% in the first quarter. Wealth Alliance LLC now owns 1,029 shares of the industrial products company’s stock worth $215,000 after buying an additional 51 shares during the last quarter. Parkside Financial Bank & Trust boosted its holdings in shares of Zebra Technologies by 33.7% during the 2nd quarter. Parkside Financial Bank & Trust now owns 222 shares of the industrial products company’s stock worth $58,000 after buying an additional 56 shares during the period. IFM Investors Pty Ltd boosted its holdings in shares of Zebra Technologies by 0.5% during the 1st quarter. IFM Investors Pty Ltd now owns 11,119 shares of the industrial products company’s stock worth $2,325,000 after buying an additional 58 shares during the period. Finally, Empirical Finance LLC boosted its holdings in shares of Zebra Technologies by 3.5% during the 2nd quarter. Empirical Finance LLC now owns 1,770 shares of the industrial products company’s stock worth $466,000 after buying an additional 60 shares during the period. Institutional investors own 91.03% of the company’s stock.

Zebra Technologies Company Profile

Zebra Technologies Corp. (NASDAQ: ZBRA) develops technologies that help businesses identify, track and manage assets, inventory and operational processes. Its solutions are used by organizations in retail, manufacturing, transportation and logistics, healthcare, government and other industries to improve visibility and productivity across their operations.

The company’s portfolio includes barcode and label printers, barcode scanners, mobile computers, radio-frequency identification (RFID) readers and tags, machine-vision systems, fixed industrial scanners and related software.