DA Davidson Forecasts Strong Price Appreciation for Zeta Global (NYSE:ZETA) Stock

Zeta Global (NYSE:ZETA) had its price objective raised by equities research analysts at DA Davidson from $36.00 to $38.00 in a research note issued on Tuesday, Marketbeat.com reports. The brokerage presently has a “buy” rating on the stock. DA Davidson’s target price would indicate a potential upside of 12.49% from the stock’s current price.

A number of other brokerages have also recently issued reports on ZETA. B. Riley Financial restated a “buy” rating and set a $32.00 target price (up from $30.00) on shares of Zeta Global in a research report on Wednesday, August 5th. Bank of America increased their price target on shares of Zeta Global from $29.00 to $34.00 and gave the company a “buy” rating in a research report on Wednesday, August 19th. Citigroup raised their price objective on shares of Zeta Global from $26.00 to $35.00 and gave the stock a “buy” rating in a research note on Tuesday, August 11th. Needham & Company LLC lifted their price objective on Zeta Global from $25.00 to $30.00 and gave the stock a “buy” rating in a research report on Wednesday, August 5th. Finally, Freedom Capital downgraded Zeta Global from a “strong-buy” rating to a “hold” rating in a research report on Thursday, August 6th. Nine analysts have rated the stock with a Buy rating, three have given a Hold rating and one has issued a Sell rating to the company’s stock. According to MarketBeat, Zeta Global has a consensus rating of “Moderate Buy” and an average target price of $32.08.

Zeta Global Stock Up 2.5%

Zeta Global stock opened at $33.78 on Tuesday. Zeta Global has a fifty-two week low of $14.36 and a fifty-two week high of $34.80. The firm has a market capitalization of $8.48 billion, a price-to-earnings ratio of -1,689.05, a price-to-earnings-growth ratio of 4.65 and a beta of 1.39. The stock’s fifty day moving average is $29.38 and its two-hundred day moving average is $22.61. The company has a debt-to-equity ratio of 0.21, a quick ratio of 2.38 and a current ratio of 2.38.

Zeta Global (NYSE:ZETA) last released its quarterly earnings results on Tuesday, August 4th. The company reported $0.03 earnings per share (EPS) for the quarter, missing the consensus estimate of $0.20 by ($0.17). Zeta Global had a positive return on equity of 5.32% and a negative net margin of 0.15%.The firm had revenue of $442.77 million for the quarter, compared to analyst estimates of $420.61 million. During the same period last year, the firm earned ($0.10) EPS. The company’s quarterly revenue was up 43.6% compared to the same quarter last year. Analysts predict that Zeta Global will post 0.21 EPS for the current fiscal year.

Hedge Funds Weigh In On Zeta Global

A number of large investors have recently bought and sold shares of the stock. EverSource Wealth Advisors LLC grew its stake in shares of Zeta Global by 204.1% during the 1st quarter. EverSource Wealth Advisors LLC now owns 2,095 shares of the company’s stock valued at $33,000 after buying an additional 1,406 shares during the period. Cornerstone Planning Group LLC boosted its holdings in Zeta Global by 66.7% in the first quarter. Cornerstone Planning Group LLC now owns 2,167 shares of the company’s stock valued at $34,000 after acquiring an additional 867 shares during the last quarter. Versant Capital Management Inc boosted its holdings in Zeta Global by 54.9% in the third quarter. Versant Capital Management Inc now owns 1,340 shares of the company’s stock valued at $42,000 after acquiring an additional 475 shares during the last quarter. Essential Partners LLC boosted its holdings in Zeta Global by 30.9% in the first quarter. Essential Partners LLC now owns 2,670 shares of the company’s stock valued at $43,000 after acquiring an additional 630 shares during the last quarter. Finally, IFP Advisors Inc grew its position in Zeta Global by 211.5% during the second quarter. IFP Advisors Inc now owns 2,735 shares of the company’s stock valued at $54,000 after acquiring an additional 1,857 shares during the period. Hedge funds and other institutional investors own 87.75% of the company’s stock.

Key Zeta Global News

Here are the key news stories impacting Zeta Global this week:

• Positive Sentiment: AI capabilities expanded through Senso acquisition: Zeta agreed to acquire Senso, adding AI engineering expertise and connectivity to frontier models. Investors may view the deal as strengthening Zeta’s AI discovery and infrastructure offerings. Senso to be acquired by New York-based marketing platform Zeta Global
• Positive Sentiment: Digital Audience acquisition broadens the Zeta Data Cloud: The company plans to acquire Digital Audience to extend its data platform across the digital ecosystem. The transaction could increase the scale and usefulness of Zeta’s audience data for marketing and AI applications, which helped drive favorable investor attention. Zeta Global to Acquire Digital Audience, Extending the Zeta Data Cloud Across the Digital Ecosystem
• Positive Sentiment: DA Davidson raised its price target: The firm lifted its target for ZETA from $36 to $38 and maintained a “buy” rating, signaling confidence in further upside and providing additional support for the shares. DA Davidson Forecasts Strong Price Appreciation for Zeta Global
• Neutral Sentiment: High-profile AI event may improve visibility: Zeta announced that Palantir CEO Alex Karp and Zeta CEO David Steinberg will discuss data sovereignty and enterprise AI at Zeta Live 2026. The event reinforces Zeta’s AI positioning, but it does not immediately change earnings or financial guidance. Zeta Live 2026 announcement
• Neutral Sentiment: Management emphasized proprietary data: Steinberg said Zeta does not sell its data to other large language-model companies and instead uses it to train its own systems. This supports the company’s differentiation narrative, though the financial impact is uncertain.
• Negative Sentiment: Valuation remains a concern: Coverage of the appointment of a new UK president noted lingering valuation questions. With ZETA trading near its 52-week high and at a demanding earnings multiple, investors may remain sensitive to acquisition execution and evidence that AI investments translate into profits. Zeta Global Holdings Names New UK President As Valuation Questions Linger

Zeta Global Company Profile

Zeta Global is a technology company that provides data-driven marketing and customer-experience solutions to brands and agencies. Its platform helps organizations acquire, grow and retain customers by combining consumer data, artificial intelligence and marketing automation across digital channels.

The company’s offerings include the Zeta Marketing Platform, which supports audience discovery, campaign planning, activation, personalization and measurement. Zeta also provides data-management and analytics capabilities through its proprietary data assets, helping marketers develop customer insights and deliver coordinated campaigns across channels such as email, online advertising, connected television and other digital media.

Founded in 2007, Zeta Global serves enterprise marketers and agencies, primarily in the United States and other markets where digital advertising and customer-engagement services are in demand.