Amazon.com, Inc. (NASDAQ:AMZN) Stock Has Consensus Price Target of $321.19

Amazon.com, Inc. (NASDAQ:AMZN) has received a consensus recommendation of “Moderate Buy” from the fifty-nine brokerages that are currently covering the company, MarketBeat Ratings reports. Three investment analysts have rated the stock with a hold rating and fifty-six have given a buy rating to the company. The average 12-month target price among brokers that have issued a report on the stock in the last year is $321.19.

A number of brokerages recently weighed in on AMZN. Phillip Securities cut shares of Amazon.com from a “strong-buy” rating to a “moderate buy” rating in a research report on Monday, August 3rd. Evercore set a $355.00 price objective on Amazon.com and gave the company an “outperform” rating in a research report on Friday, August 28th. The Goldman Sachs Group restated a “buy” rating and set a $375.00 price objective (up from $335.00) on shares of Amazon.com in a research note on Friday, July 31st. Robert W. Baird set a $310.00 target price on Amazon.com and gave the stock an “outperform” rating in a research report on Friday, July 31st. Finally, Citizens Jmp reaffirmed a “market outperform” rating and issued a $315.00 target price on shares of Amazon.com in a research report on Friday, July 31st.

Insider Activity

In other Amazon.com news, CFO Brian T. Olsavsky sold 6,172 shares of the stock in a transaction that occurred on Friday, August 21st. The shares were sold at an average price of $260.31, for a total value of $1,606,633.32. Following the completion of the sale, the chief financial officer owned 109,207 shares of the company’s stock, valued at $28,427,674.17. This trade represents a 5.35% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, SVP David Zapolsky sold 9,258 shares of Amazon.com stock in a transaction that occurred on Monday, August 24th. The shares were sold at an average price of $259.77, for a total transaction of $2,404,950.66. Following the sale, the senior vice president owned 41,190 shares in the company, valued at $10,699,926.30. This represents a 18.35% decrease in their position. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold a total of 71,589 shares of company stock worth $18,568,785 in the last ninety days. 8.90% of the stock is currently owned by company insiders.

Institutional Inflows and Outflows

Several institutional investors and hedge funds have recently made changes to their positions in AMZN. State Street Corp lifted its stake in shares of Amazon.com by 5.5% in the second quarter. State Street Corp now owns 411,848,346 shares of the e-commerce giant’s stock worth $95,504,904,000 after acquiring an additional 21,398,025 shares in the last quarter. Auto Owners Insurance Co grew its stake in Amazon.com by 27,376.7% during the 4th quarter. Auto Owners Insurance Co now owns 98,448,885 shares of the e-commerce giant’s stock valued at $2,272,397,000 after purchasing an additional 98,090,585 shares in the last quarter. Bank of America Corp DE acquired a new stake in Amazon.com during the 2nd quarter valued at approximately $22,218,775,000. Bank of New York Mellon Corp purchased a new stake in Amazon.com during the 2nd quarter worth approximately $16,341,405,000. Finally, Amundi increased its holdings in Amazon.com by 3.9% during the 2nd quarter. Amundi now owns 63,822,242 shares of the e-commerce giant’s stock worth $15,211,393,000 after purchasing an additional 2,421,739 shares during the last quarter. 72.20% of the stock is currently owned by hedge funds and other institutional investors.

Amazon.com Stock Performance

Shares of AMZN stock opened at $249.67 on Friday. The company has a quick ratio of 0.87, a current ratio of 1.03 and a debt-to-equity ratio of 0.23. Amazon.com has a fifty-two week low of $196.00 and a fifty-two week high of $287.20. The firm’s 50 day moving average price is $256.39 and its two-hundred day moving average price is $247.20. The stock has a market cap of $2.69 trillion, a price-to-earnings ratio of 20.09, a price-to-earnings-growth ratio of 1.93 and a beta of 1.44.

Amazon.com (NASDAQ:AMZN) last released its quarterly earnings data on Thursday, July 30th. The e-commerce giant reported $5.75 earnings per share (EPS) for the quarter, topping the consensus estimate of $1.82 by $3.93. Amazon.com had a net margin of 17.44% and a return on equity of 18.00%. The company had revenue of $200.61 billion during the quarter, compared to analyst estimates of $197.03 billion. During the same quarter in the prior year, the business earned $1.68 earnings per share. The business’s quarterly revenue was up 19.6% compared to the same quarter last year. On average, analysts anticipate that Amazon.com will post 8.01 EPS for the current year.

Amazon.com News Summary

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: AWS and AI infrastructure remain the central bullish case. Analysts and commentators argue that Amazon’s roughly $200 billion 2026 capital-expenditure plan reflects substantial demand for AWS computing, custom chips and AI capacity. Amazon is also reportedly preparing to receive approximately $2.4 billion in backup-generator orders from Generac in 2027 and 2028, underscoring the scale of its data-center expansion. Amazon AI capital expenditures article Generac data-center orders article
• Positive Sentiment: Expansion of merchant services could broaden revenue beyond Amazon.com. New tools let sellers manage listings, inventory and orders across channels including Walmart, Shopify, TikTok and eBay. Amazon is also extending Prime delivery and fulfillment services to merchants’ own websites, potentially increasing third-party logistics revenue and seller dependence on its ecosystem. Amazon merchant services article
• Neutral Sentiment: Anthropic remains strategically important, but its infrastructure is becoming more diversified. Anthropic committed about $11.6 billion to an Akamai CPU agreement, which can be viewed as a setback for AWS. However, Amazon retains a major equity stake and an ongoing AWS relationship, limiting the immediate financial impact. Anthropic Akamai agreement article
• Negative Sentiment: Investors remain concerned that AI spending may outpace monetization. Goldman Sachs estimates hyperscalers may need roughly $300 billion in additional AI revenue to justify their investments, while Michael Burry and Jefferies’ Chris Wood have warned of leverage, overcapacity and potential write-offs. Those concerns could pressure AMZN’s valuation despite strong AWS demand. Goldman Sachs AI spending article
• Negative Sentiment: Amazon’s $3 billion India quick-commerce investment adds near-term cost and execution risk while the company attempts to catch rivals with a relatively small market share. The decision to block Meta’s Muse shopping agent also risks diverting AI-driven purchases toward Shopify and other platforms. Amazon India investment article

About Amazon.com

Amazon.com, Inc is a global technology and e-commerce company that operates online marketplaces and provides a broad range of consumer products and services. Its retail business sells merchandise directly to customers and enables third-party sellers to offer products through Amazon’s websites and applications. The company also operates physical stores and provides services such as digital content, subscriptions, and consumer devices, including Kindle and Echo products.

Amazon Web Services (AWS) provides cloud computing, storage, database, analytics, artificial intelligence, machine learning, and other technology services to businesses, governments, and organizations.