Gray Media (NYSE:GTN.A – Get Free Report) and Super League Enterprise (NASDAQ:SLE – Get Free Report) are both small-cap communication services companies, but which is the better business? We will contrast the two companies based on the strength of their dividends, valuation, analyst recommendations, institutional ownership, risk, profitability and earnings.
Analyst Ratings
This is a summary of current ratings for Gray Media and Super League Enterprise, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Gray Media | 0 | 0 | 0 | 0 | 0.00 |
| Super League Enterprise | 1 | 0 | 2 | 0 | 2.33 |
Profitability
This table compares Gray Media and Super League Enterprise’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Gray Media | -0.83% | -1.12% | -0.23% |
| Super League Enterprise | -185.60% | -201.00% | -125.49% |
Volatility and Risk
Institutional & Insider Ownership
0.3% of Gray Media shares are owned by institutional investors. Comparatively, 2.1% of Super League Enterprise shares are owned by institutional investors. 13.3% of Gray Media shares are owned by company insiders. Comparatively, 0.4% of Super League Enterprise shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.
Valuation and Earnings
This table compares Gray Media and Super League Enterprise”s revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Gray Media | $3.10 billion | 0.18 | -$85.00 million | ($0.61) | -9.03 |
| Super League Enterprise | $11.34 million | 0.56 | -$20.72 million | ($41.52) | -0.09 |
Super League Enterprise has lower revenue, but higher earnings than Gray Media. Gray Media is trading at a lower price-to-earnings ratio than Super League Enterprise, indicating that it is currently the more affordable of the two stocks.
Summary
Super League Enterprise beats Gray Media on 7 of the 13 factors compared between the two stocks.
About Gray Media
Gray Television, Inc., a television broadcast company, owns and operates television stations and digital assets in the United States. As of February 28, 2019, it owned and operated television stations in 91 television markets broadcasting approximately 400 program streams, including approximately 150 channels affiliated with the CBS Network, the NBC Network, the ABC Network, and the FOX Network. The company also broadcasts secondary digital channels affiliated to ABC, CBS, and FOX, as well as channels affiliated with various other networks and program services, including CW Plus Network, MY Network, the MeTV Network, This TV Network, Antenna TV, Telemundo, Cozi, Heroes and Icons, and MOVIES! Network; and local news/weather channels in various markets. In addition, it is also involved in the video program production, marketing, and digital businesses including Raycom Sports, Tupelo-Raycom, and RTM Studios; and production of PowerNation programs and content. The company was formerly known as Gray Communications Systems, Inc. and changed its name to Gray Television, Inc. in August 2002. Gray Television, Inc. was founded in 1897 and is headquartered in Atlanta, Georgia.
About Super League Enterprise
Super League Enterprise, Inc. creates and publishes content and media solutions across immersive platforms in the United States and internationally. The company offers access to audiences who gather in immersive digital spaces to socialize, play, explore, collaborate, shop, learn, and create. It also provides a range of development, distribution, monetization, and optimization capabilities designed to engage users through dynamic and energized programs. Its proprietary cloud-based platform offers dynamic media technology; metaverse game experience and tournament technology; and fully remote production and livestream broadcast technology. In addition, the company operates Minecraft server world for more casual players on consoles and tablets. Further, it sells on-platform media and analytics products, and influencer marketing campaign sales to third-party brands and agencies; game development and custom game experiences within its owned and affiliate game worlds; and production, curation and distribution of entertainment content for its network of digital channels and media and entertainment partner channels. The company was formerly known as Super League Gaming, Inc. and changed its name to Super League Enterprise, Inc. in September 2023. Super League Enterprise, Inc. was founded in 2015 and is headquartered in Santa Monica, California.
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