Lamar Advertising (NASDAQ:LAMR – Get Free Report) announced its earnings results on Thursday. The real estate investment trust reported $1.58 earnings per share (EPS) for the quarter, meeting the consensus estimate of $1.58, FiscalAI reports. The company had revenue of $616.75 million for the quarter, compared to the consensus estimate of $606.61 million. Lamar Advertising had a net margin of 23.90% and a return on equity of 54.65%. Lamar Advertising updated its FY 2026 guidance to 5.950-5.990 EPS.
Here are the key takeaways from Lamar Advertising’s conference call:
- Strong Q2 performance: Acquisition-adjusted revenue increased 6.1%, adjusted EBITDA rose 7.3%, and the EBITDA margin reached a company-record 49.2%. AFFO per share grew 8.1% to $2.40.
- Lamar raised its full-year AFFO-per-share guidance to $8.75–$8.90, implying approximately 7% growth at the midpoint, with Q3 momentum and bookings tracking well; management expects second-half revenue growth to remain near Q2 levels.
- Digital and national advertising led growth, with digital revenue up 15.4%, programmatic sales up more than 50%, and national plus programmatic revenue up nearly 16%. Political spending is running ahead of 2024 levels and is expected to remain a tailwind in Q4.
- The company plans to recommend increasing the quarterly dividend to $1.65 per share and indicated a year-end special dividend is likely, consistent with its policy of distributing 100% of taxable income.
- Lamar expects more than $200 million of 2026 acquisition and easement spending and is preparing to close a smaller UPREIT transaction. Management cited strong liquidity and low leverage, although acquisition-adjusted expenses rose 5.1% in Q2 and are expected to grow around 4% for the full year.
Lamar Advertising Stock Up 0.6%
Shares of NASDAQ LAMR traded up $0.93 during mid-day trading on Friday, reaching $160.93. The company had a trading volume of 589,351 shares, compared to its average volume of 683,913. The company has a debt-to-equity ratio of 3.33, a quick ratio of 0.58 and a current ratio of 0.58. Lamar Advertising has a twelve month low of $113.66 and a twelve month high of $166.33. The stock’s 50 day moving average is $156.26 and its 200-day moving average is $142.83. The stock has a market capitalization of $16.33 billion, a PE ratio of 29.37 and a beta of 1.19.
Lamar Advertising Announces Dividend
Key Stories Impacting Lamar Advertising
Here are the key news stories impacting Lamar Advertising this week:
- Positive Sentiment: Q2 AFFO and revenue exceeded expectations. Lamar reported diluted AFFO of $2.40 per share, up 8.1% year over year and ahead of the approximately $2.30 consensus estimate. Revenue rose 6.5% to $616.7 million, exceeding analysts’ $606.6 million forecast, while adjusted EBITDA increased 9.0% to $303.4 million. Lamar’s Q2 FFO Beat Estimates on Revenue Growth, ’26 Guidance Raised
- Positive Sentiment: Management raised 2026 AFFO guidance. Citing better-than-expected results and strong advertising sales pacing, Lamar increased its full-year diluted AFFO-per-share outlook to $8.75-$8.90. Free cash flow also rose $19.6 million year over year in the quarter, supporting the investment case for cash generation. Lamar Advertising Reports Second Quarter 2026 Results, Raises Full-Year AFFO Guidance
- Positive Sentiment: Core profitability and cash flow improved. Q2 net income increased 6.2% to $164.6 million, operating cash flow climbed to $252.4 million, and adjusted EBITDA margin benefited from revenue growth and improved profitability.
- Neutral Sentiment: JPMorgan raised its price target but kept a Neutral rating. The firm increased its target from $153 to $160, indicating limited expected upside at the reported trading level. JPMorgan Price Target Update
- Negative Sentiment: Reported first-half GAAP earnings declined. Six-month net income fell 9.4% to $266.5 million, primarily because the prior-year period included a much larger gain from the sale of Lamar’s Vistar Media interest. The company also carries substantial debt, which leaves results sensitive to interest rates and economic conditions.
- Negative Sentiment: Headline EPS guidance is below consensus. Lamar’s 2026 diluted EPS guidance of $5.95-$5.99 is below the cited $8.41 analyst consensus, although REIT investors typically place greater emphasis on AFFO. Lamar Second-Quarter Operating Results
Institutional Inflows and Outflows
A number of institutional investors and hedge funds have recently bought and sold shares of the company. AQR Capital Management LLC increased its position in Lamar Advertising by 123.8% in the 2nd quarter. AQR Capital Management LLC now owns 1,475,525 shares of the real estate investment trust’s stock worth $177,152,000 after purchasing an additional 816,217 shares during the last quarter. Invesco Ltd. lifted its holdings in shares of Lamar Advertising by 97.8% during the 3rd quarter. Invesco Ltd. now owns 991,990 shares of the real estate investment trust’s stock valued at $121,439,000 after buying an additional 490,463 shares during the last quarter. Northern Trust Corp lifted its holdings in shares of Lamar Advertising by 23.9% during the 3rd quarter. Northern Trust Corp now owns 1,629,554 shares of the real estate investment trust’s stock valued at $199,490,000 after buying an additional 314,235 shares during the last quarter. Corient Private Wealth LLC grew its stake in shares of Lamar Advertising by 1,839.7% in the 4th quarter. Corient Private Wealth LLC now owns 230,189 shares of the real estate investment trust’s stock valued at $29,137,000 after buying an additional 218,322 shares in the last quarter. Finally, Daiwa Securities Group Inc. grew its stake in shares of Lamar Advertising by 13.8% in the 3rd quarter. Daiwa Securities Group Inc. now owns 1,478,299 shares of the real estate investment trust’s stock valued at $180,973,000 after buying an additional 178,880 shares in the last quarter. Hedge funds and other institutional investors own 93.78% of the company’s stock.
Wall Street Analyst Weigh In
LAMR has been the topic of a number of research analyst reports. Citigroup downgraded Lamar Advertising from a “buy” rating to a “neutral” rating and lifted their price target for the company from $145.00 to $160.00 in a report on Friday, July 10th. Morgan Stanley set a $170.00 price objective on Lamar Advertising in a research note on Friday. Weiss Ratings restated a “buy (b)” rating on shares of Lamar Advertising in a research report on Friday, May 22nd. JPMorgan Chase & Co. lifted their target price on Lamar Advertising from $153.00 to $160.00 and gave the company a “neutral” rating in a research note on Friday. Finally, Wells Fargo & Company increased their price target on shares of Lamar Advertising from $136.00 to $150.00 and gave the stock an “equal weight” rating in a research report on Friday, May 8th. Two analysts have rated the stock with a Buy rating and three have assigned a Hold rating to the company’s stock. According to MarketBeat, the company currently has an average rating of “Hold” and a consensus price target of $160.00.
View Our Latest Stock Report on LAMR
Lamar Advertising Company Profile
Lamar Advertising Company (NASDAQ: LAMR) is one of North America’s largest outdoor advertising firms, specializing in out-of-home media solutions. Since its founding in 1902, the company has grown through a combination of organic expansion and strategic acquisitions to offer a broad portfolio of advertising products. Its core business centers on billboard advertising, encompassing traditional static billboards and a rapidly expanding network of digital displays. These assets enable advertisers to reach consumers with high-impact messaging along highways, in urban centers, and at high-traffic intersections.
In addition to highway billboards, Lamar offers a variety of supplemental out-of-home formats, including transit advertising on buses and shelters, and logo signage at travel plazas and gas stations.
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