Roku (NASDAQ:ROKU) CAO Matthew Banks Sells 552 Shares of Stock

Roku, Inc. (NASDAQ:ROKU) CAO Matthew Banks sold 552 shares of Roku stock in a transaction that occurred on Monday, August 3rd. The stock was sold at an average price of $146.25, for a total value of $80,730.00. Following the transaction, the chief accounting officer directly owned 6,619 shares in the company, valued at approximately $968,028.75. This trade represents a 7.70% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.

Roku Trading Down 0.3%

Shares of NASDAQ ROKU opened at $146.96 on Thursday. The stock has a market cap of $21.67 billion, a P/E ratio of 110.50 and a beta of 2.01. Roku, Inc. has a twelve month low of $78.53 and a twelve month high of $148.88. The stock has a 50 day moving average of $137.55 and a two-hundred day moving average of $115.71.

Wall Street Analyst Weigh In

ROKU has been the subject of a number of recent research reports. Fox Advisors set a $157.00 price target on shares of Roku in a research note on Friday, July 17th. Seaport Research Partners set a $155.00 target price on shares of Roku in a report on Tuesday, June 16th. Morgan Stanley raised their price target on Roku from $150.00 to $170.00 and gave the stock an “overweight” rating in a report on Thursday, June 4th. Benchmark boosted their price target on Roku from $130.00 to $160.00 and gave the company a “buy” rating in a research report on Friday, May 1st. Finally, Zacks Research downgraded Roku from a “strong-buy” rating to a “hold” rating in a research note on Tuesday, April 14th. Ten equities research analysts have rated the stock with a Buy rating and seventeen have issued a Hold rating to the company’s stock. According to data from MarketBeat, the company has an average rating of “Hold” and an average target price of $155.12.

Hedge Funds Weigh In On Roku

Several institutional investors and hedge funds have recently added to or reduced their stakes in the business. Blue Trust Inc. lifted its holdings in shares of Roku by 680.0% in the 4th quarter. Blue Trust Inc. now owns 234 shares of the company’s stock valued at $25,000 after buying an additional 204 shares during the period. Bayban grew its holdings in Roku by 1,300.0% during the first quarter. Bayban now owns 280 shares of the company’s stock worth $26,000 after acquiring an additional 260 shares during the period. WPG Advisers LLC purchased a new position in Roku in the fourth quarter worth $31,000. Safe Harbor Fiduciary LLC acquired a new stake in Roku in the fourth quarter valued at $31,000. Finally, Rakuten Securities Inc. lifted its holdings in Roku by 55.6% in the second quarter. Rakuten Securities Inc. now owns 442 shares of the company’s stock valued at $39,000 after acquiring an additional 158 shares during the period. Institutional investors and hedge funds own 86.30% of the company’s stock.

Roku News Roundup

Here are the key news stories impacting Roku this week:

• Positive Sentiment: Analysts expect Roku’s platform business—including advertising and streaming services—to remain the key growth engine in the second quarter. Strong ad trends, user engagement, and an upbeat outlook could support the stock if management meets or exceeds expectations. Yahoo Finance earnings preview
• Positive Sentiment: Roku is scheduled to report second-quarter earnings after the market close on August 6. The shares’ approach toward a three-year high indicates that investors are positioning for potentially strong results, although elevated expectations increase the risk of volatility. Schaeffers Research earnings article
• Positive Sentiment: Roku has added four free channels, a move that could modestly expand content availability and viewing engagement, supporting the platform’s advertising ecosystem. Roku free channels article
• Neutral Sentiment: Consumer coverage highlights Roku device recommendations, remote-control features, and troubleshooting guidance. These stories may help product awareness but are unlikely to materially affect near-term financial results. Pocket-lint Roku product article
• Negative Sentiment: The main earnings risk is continued weakness in device sales, along with uncertainty surrounding advertising trends and Roku’s pending Fox acquisition. With the stock already valued at a high earnings multiple and near its 12-month high, disappointing guidance could trigger a sharp pullback. Zacks earnings preview

About Roku

Roku, Inc (NASDAQ: ROKU) is a technology company that develops and operates a proprietary streaming platform designed to deliver entertainment content to consumers via internet-connected devices and smart televisions. Since its inception in 2002 in California, Roku has focused on simplifying access to streaming services for viewers worldwide. The company’s platform enables users to discover, access and manage a wide array of over-the-top content from major streaming services, free ad-supported channels and niche providers.

At the core of Roku’s product lineup are a range of streaming players and sticks, which connect to televisions via HDMI and deliver the Roku OS experience.