Roku (NASDAQ:ROKU) Insider Charles Collier Sells 7,067 Shares of Stock

Roku, Inc. (NASDAQ:ROKU) insider Charles Collier sold 7,067 shares of the company’s stock in a transaction on Tuesday, June 2nd. The shares were sold at an average price of $127.26, for a total value of $899,346.42. Following the completion of the transaction, the insider directly owned 15,200 shares in the company, valued at approximately $1,934,352. This trade represents a 31.74% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available at this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards.

Charles Collier also recently made the following trade(s):

• On Monday, May 4th, Charles Collier sold 20,538 shares of Roku stock. The stock was sold at an average price of $124.23, for a total transaction of $2,551,435.74.
• On Friday, April 17th, Charles Collier sold 205,807 shares of Roku stock. The shares were sold at an average price of $115.00, for a total transaction of $23,667,805.00.
• On Thursday, April 16th, Charles Collier sold 3,431 shares of Roku stock. The shares were sold at an average price of $110.17, for a total value of $377,993.27.
• On Wednesday, April 8th, Charles Collier sold 205,821 shares of Roku stock. The shares were sold at an average price of $105.00, for a total value of $21,611,205.00.
• On Thursday, March 5th, Charles Collier sold 1,715 shares of Roku stock. The shares were sold at an average price of $100.00, for a total value of $171,500.00.

Roku Stock Down 3.9%

Shares of NASDAQ ROKU opened at $122.20 on Thursday. Roku, Inc. has a 52-week low of $72.75 and a 52-week high of $133.46. The business’s 50 day moving average is $114.17 and its two-hundred day moving average is $104.85. The firm has a market cap of $18.02 billion, a price-to-earnings ratio of 91.88 and a beta of 2.06.

Roku (NASDAQ:ROKU) last issued its quarterly earnings data on Thursday, April 30th. The company reported $0.57 earnings per share for the quarter, beating analysts’ consensus estimates of $0.34 by $0.23. Roku had a return on equity of 7.64% and a net margin of 4.06%.The business had revenue of $1.25 billion during the quarter, compared to analysts’ expectations of $1.20 billion. During the same period in the previous year, the firm posted ($0.19) earnings per share. The company’s revenue was up 22.4% on a year-over-year basis. Analysts anticipate that Roku, Inc. will post 2.41 EPS for the current fiscal year.

Analysts Set New Price Targets

ROKU has been the subject of a number of research reports. Susquehanna lifted their price objective on Roku from $130.00 to $160.00 and gave the company a “positive” rating in a research note on Friday, May 1st. Wells Fargo & Company lifted their price objective on Roku from $137.00 to $167.00 and gave the company an “overweight” rating in a research note on Friday, May 1st. Morgan Stanley reaffirmed an “overweight” rating and issued a $170.00 price objective on shares of Roku in a research note on Thursday. Weiss Ratings reissued a “hold (c-)” rating on shares of Roku in a research report on Friday, May 15th. Finally, Robert W. Baird raised their price target on shares of Roku from $130.00 to $160.00 and gave the company an “outperform” rating in a research report on Monday, May 11th. Twenty-two investment analysts have rated the stock with a Buy rating and four have given a Hold rating to the company. Based on data from MarketBeat, Roku currently has a consensus rating of “Moderate Buy” and an average price target of $145.29.

Institutional Inflows and Outflows

Institutional investors and hedge funds have recently bought and sold shares of the stock. Blue Trust Inc. grew its stake in Roku by 680.0% during the 4th quarter. Blue Trust Inc. now owns 234 shares of the company’s stock worth $25,000 after purchasing an additional 204 shares in the last quarter. Aventura Private Wealth LLC acquired a new position in Roku during the 4th quarter worth $26,000. Bayban lifted its position in shares of Roku by 1,300.0% during the 1st quarter. Bayban now owns 280 shares of the company’s stock worth $26,000 after purchasing an additional 260 shares during the last quarter. WPG Advisers LLC purchased a new stake in shares of Roku during the 4th quarter worth $31,000. Finally, Safe Harbor Fiduciary LLC purchased a new stake in shares of Roku during the 4th quarter worth $31,000. 86.30% of the stock is owned by institutional investors and hedge funds.

Key Roku News

Here are the key news stories impacting Roku this week:

• Positive Sentiment: Roku was highlighted in a bullish article that said the company is now in 100 million households worldwide and is positioning itself as a key destination for live sports content, including the addition of FOX One ahead of major World Cup coverage. Article Title
• Positive Sentiment: Investor sentiment remains supported by Roku’s recent earnings beat, with the company previously reporting stronger-than-expected revenue and EPS, which continues to reinforce the growth story behind the stock.
• Neutral Sentiment: Roku presented at the 2026 Evercore Global TMT Conference, which may have helped keep investor focus on the company’s growth strategy and outlook. Article Title
• Negative Sentiment: Several Roku insiders, including an SVP, CAO, director, and other executives, filed stock sales totaling thousands of shares. The sales were made under pre-arranged 10b5-1 plans and for tax withholding, but insider selling can still weigh on sentiment. Article Title
• Negative Sentiment: Broader market pressure on growth stocks also hurt Roku, as rising Treasury yields compressed valuations and geopolitical uncertainty clouded the advertising outlook, both of which are important for a company tied to ad spending. Article Title

About Roku

Roku, Inc (NASDAQ: ROKU) is a technology company that develops and operates a proprietary streaming platform designed to deliver entertainment content to consumers via internet-connected devices and smart televisions. Since its inception in 2002 in California, Roku has focused on simplifying access to streaming services for viewers worldwide. The company’s platform enables users to discover, access and manage a wide array of over-the-top content from major streaming services, free ad-supported channels and niche providers.

At the core of Roku’s product lineup are a range of streaming players and sticks, which connect to televisions via HDMI and deliver the Roku OS experience.