Kuanling Amy Yeh Sells 12,000 Shares of MediaAlpha (NYSE:MAX) Stock

MediaAlpha, Inc. (NYSE:MAX) CTO Kuanling Amy Yeh sold 12,000 shares of MediaAlpha stock in a transaction that occurred on Friday, May 15th. The shares were sold at an average price of $8.05, for a total transaction of $96,600.00. Following the sale, the chief technology officer directly owned 572,985 shares in the company, valued at $4,612,529.25. This trade represents a 2.05% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which can be accessed through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards.

Kuanling Amy Yeh also recently made the following trade(s):

• On Friday, April 10th, Kuanling Amy Yeh sold 3,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.25, for a total transaction of $27,750.00.
• On Friday, March 27th, Kuanling Amy Yeh sold 3,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.44, for a total transaction of $28,320.00.
• On Friday, March 6th, Kuanling Amy Yeh sold 3,000 shares of MediaAlpha stock. The shares were sold at an average price of $10.34, for a total transaction of $31,020.00.

MediaAlpha Trading Up 1.5%

Shares of MediaAlpha stock opened at $8.37 on Thursday. The firm has a market capitalization of $521.56 million, a PE ratio of 13.07 and a beta of 1.16. The firm’s 50 day moving average is $9.36 and its 200 day moving average is $10.63. MediaAlpha, Inc. has a 1 year low of $7.09 and a 1 year high of $13.92.

MediaAlpha (NYSE:MAX) last announced its quarterly earnings results on Wednesday, April 29th. The company reported $0.21 earnings per share (EPS) for the quarter, missing the consensus estimate of $0.25 by ($0.04). MediaAlpha had a net margin of 3.37% and a negative return on equity of 147.82%. The company had revenue of $310.00 million for the quarter, compared to the consensus estimate of $298.91 million. During the same period last year, the firm posted ($0.04) earnings per share. The company’s revenue for the quarter was up 17.3% compared to the same quarter last year. As a group, research analysts anticipate that MediaAlpha, Inc. will post 1.02 earnings per share for the current year.

Analysts Set New Price Targets

Several equities research analysts recently commented on the stock. Weiss Ratings upgraded shares of MediaAlpha from a “sell (d)” rating to a “hold (c-)” rating in a research report on Wednesday, February 25th. Royal Bank Of Canada cut their target price on shares of MediaAlpha from $18.00 to $11.00 and set an “outperform” rating on the stock in a research report on Tuesday, February 24th. The Goldman Sachs Group cut their target price on shares of MediaAlpha from $13.50 to $11.50 and set a “neutral” rating on the stock in a research report on Tuesday, February 24th. Wall Street Zen downgraded shares of MediaAlpha from a “strong-buy” rating to a “buy” rating in a research report on Saturday, May 2nd. Finally, Zacks Research downgraded shares of MediaAlpha from a “hold” rating to a “strong sell” rating in a research report on Tuesday. Four analysts have rated the stock with a Buy rating, two have assigned a Hold rating and one has given a Sell rating to the stock. Based on data from MarketBeat, the company presently has an average rating of “Hold” and a consensus price target of $12.90.

Institutional Inflows and Outflows

Hedge funds and other institutional investors have recently modified their holdings of the company. Caitong International Asset Management Co. Ltd lifted its position in shares of MediaAlpha by 5,900.0% in the 4th quarter. Caitong International Asset Management Co. Ltd now owns 2,160 shares of the company’s stock worth $28,000 after purchasing an additional 2,124 shares during the period. Rockefeller Capital Management L.P. lifted its position in shares of MediaAlpha by 9,917.9% in the 4th quarter. Rockefeller Capital Management L.P. now owns 2,805 shares of the company’s stock worth $36,000 after purchasing an additional 2,777 shares during the period. Quarry LP lifted its position in shares of MediaAlpha by 43.3% in the 3rd quarter. Quarry LP now owns 4,087 shares of the company’s stock worth $47,000 after purchasing an additional 1,234 shares during the period. Strs Ohio acquired a new position in shares of MediaAlpha in the 4th quarter worth approximately $49,000. Finally, Tower Research Capital LLC TRC lifted its position in shares of MediaAlpha by 28.0% in the 2nd quarter. Tower Research Capital LLC TRC now owns 5,551 shares of the company’s stock worth $61,000 after purchasing an additional 1,213 shares during the period. Institutional investors and hedge funds own 64.39% of the company’s stock.

About MediaAlpha

MediaAlpha, Inc is a technology company that operates a real-time digital marketplace for the distribution of insurance and adjacent services. The company’s platform connects buyers—consumers seeking insurance policies—to sellers, including insurance carriers and distribution partners, through programmatic bidding and data-driven pricing. By leveraging transaction-level data and proprietary auction mechanics, MediaAlpha enables carriers to acquire customers more efficiently and at scale.

The firm offers a suite of products that help clients optimize marketing spend and improve conversion rates.