Weekly Research Analysts’ Ratings Updates for YETI (YETI)

Several brokerages have updated their recommendations and price targets on shares of YETI (NYSE: YETI) in the last few weeks:

• 1/27/2026 – YETI had its “neutral” rating reaffirmed by analysts at The Goldman Sachs Group, Inc.. They now have a $45.00 price target on the stock.
• 1/21/2026 – YETI had its “hold (c)” rating reaffirmed by analysts at Weiss Ratings.
• 1/16/2026 – YETI was given a new $48.00 price target on by analysts at Morgan Stanley.
• 1/16/2026 – YETI was upgraded by analysts at KeyCorp from a “sector weight” rating to an “overweight” rating. They now have a $57.00 price target on the stock.
• 1/14/2026 – YETI had its price target raised by analysts at UBS Group AG from $38.00 to $51.00. They now have a “neutral” rating on the stock.
• 1/8/2026 – YETI had its price target raised by analysts at Canaccord Genuity Group Inc. from $37.00 to $40.00. They now have a “hold” rating on the stock.
• 12/12/2025 – YETI had its price target raised by analysts at Stifel Nicolaus from $34.00 to $43.00. They now have a “hold” rating on the stock.

Insider Transactions at YETI

In related news, SVP Bryan C. Barksdale sold 9,756 shares of the stock in a transaction on Thursday, December 11th. The shares were sold at an average price of $45.32, for a total value of $442,141.92. Following the transaction, the senior vice president directly owned 56,397 shares of the company’s stock, valued at $2,555,912.04. This trade represents a 14.75% decrease in their position. The transaction was disclosed in a filing with the SEC, which is accessible through the SEC website. 1.08% of the stock is owned by company insiders.

YETI Holdings, Inc is an American outdoor and lifestyle products company known for its premium, performance-driven coolers, drinkware and accessories. The company’s portfolio includes hard coolers under its flagship Tundra series, soft coolers in the Hopper line, and vacuum-insulated drinkware sold under the Rambler brand. YETI’s products are engineered for durability, temperature retention and rugged outdoor use, targeting consumers ranging from avid anglers and hunters to outdoor enthusiasts and everyday users seeking high-quality insulated containers.

Founded in 2006 by brothers Roy and Ryan Seiders in Austin, Texas, YETI began with a focus on building a better cooler that could withstand extreme conditions and maintain ice retention longer than traditional alternatives.