Head-To-Head Analysis: CFN Enterprises (OTCMKTS:CNFN) & SHF (NASDAQ:SHFS)

CFN Enterprises (OTCMKTS:CNFN) and SHF (NASDAQ:SHFS) are both small-cap finance companies, but which is the superior stock? We will contrast the two companies based on the strength of their institutional ownership, dividends, analyst recommendations, profitability, risk, valuation and earnings.

Valuation & Earnings

This table compares CFN Enterprises and SHF”s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
CFN Enterprises	$20.22 million	0.84	-$4.29 million	($0.98)	-2.05
SHF	$12.29 million	1.15	-$48.32 million	$3.40	1.42

CFN Enterprises has higher revenue and earnings than SHF. CFN Enterprises is trading at a lower price-to-earnings ratio than SHF, indicating that it is currently the more affordable of the two stocks.

Institutional and Insider Ownership

29.2% of SHF shares are owned by institutional investors. 40.8% of CFN Enterprises shares are owned by company insiders. Comparatively, 7.4% of SHF shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Risk & Volatility

CFN Enterprises has a beta of 1.08, indicating that its stock price is 8% more volatile than the S&P 500. Comparatively, SHF has a beta of 0.92, indicating that its stock price is 8% less volatile than the S&P 500.

Profitability

This table compares CFN Enterprises and SHF’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
CFN Enterprises	-20.50%	N/A	-89.39%
SHF	-480.80%	-417.35%	-226.77%

Analyst Ratings

This is a breakdown of current ratings and target prices for CFN Enterprises and SHF, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
CFN Enterprises	0	0	0	0	0.00
SHF	1	0	0	0	1.00

Summary

CFN Enterprises beats SHF on 7 of the 12 factors compared between the two stocks.

About CFN Enterprises

CFN Enterprises Inc. engages in the sponsored content and marketing business in the United States. The company sets up and manages compliant and turnkey ad campaigns, as well as runs sponsored content, including articles, press releases, videos, podcasts, advertisements and other media, email advertisements, and other marketing campaigns for public and private companies. It also operates various media platforms, including CannabisFN.com, CFNMediaNews.com, and other venues to educate and inform investors interested in the cannabis industry; and distributes content across various online platforms, such as the CannabisFN.com website, press releases, financial news syndicates, search engines, YouTube, iTunes, Instagram, X, Facebook, LinkedIn, and others. In addition, the company is involved in the white label manufacturing and co-packing business; and cannabidiol manufacturing business. It serves cannabis, hemp, and wellness industries. The company was formerly known as Accelerize Inc. and changed its name to CFN Enterprises Inc. in October 2019. CFN Enterprises Inc. was founded in 2001 and is based in Whitefish, Montana.

About SHF

SHF Holdings, Inc., through its subsidiaries, provides access to banking, lending, and other financial services to financial institutions serving the cannabis industry. The company, through its proprietary platform, offers access to business checking and savings accounts, cash management accounts, savings and investment options, commercial lending, courier services, remote deposit services, automated clearing house payments and origination, and wire payments. Its services allow cannabis related businesses to obtain services from financial institutions that allow them to run their business with enhanced financial insight into their business and access to resources. The company was founded in 2015 and is based in Golden, Colorado. SHF Holdings, Inc. operates as a subsidiary of Partner Colorado Credit Union.