Baozun (NASDAQ:BZUN) Trading Down 7.2%

Baozun Inc (NASDAQ:BZUN) fell 7.2% on Thursday . The stock traded as low as $44.25 and last traded at $46.06, 1,993,190 shares were traded during mid-day trading. An increase of 11% from the average session volume of 1,802,282 shares. The stock had previously closed at $49.61.

Several brokerages have recently weighed in on BZUN. ValuEngine upgraded Baozun from a “hold” rating to a “buy” rating in a report on Saturday, July 6th. Zacks Investment Research cut Baozun from a “hold” rating to a “sell” rating in a report on Thursday, June 6th. Macquarie began coverage on Baozun in a report on Friday, July 5th. They issued a “buy” rating and a $60.00 price objective for the company. CLSA set a $64.00 price objective on Baozun and gave the company a “buy” rating in a report on Friday, July 12th. Finally, BidaskClub upgraded Baozun from a “hold” rating to a “buy” rating in a report on Friday, June 21st. One analyst has rated the stock with a sell rating and five have given a buy rating to the company’s stock. Baozun has an average rating of “Buy” and a consensus target price of $54.33.

The company has a market cap of $2.82 billion, a P/E ratio of 68.73 and a beta of 3.22. The firm’s fifty day moving average price is $50.54. The company has a current ratio of 1.84, a quick ratio of 1.50 and a debt-to-equity ratio of 0.15.

Baozun (NASDAQ:BZUN) last posted its quarterly earnings results on Wednesday, May 29th. The technology company reported $0.08 EPS for the quarter, missing analysts’ consensus estimates of $0.10 by ($0.02). Baozun had a return on equity of 13.77% and a net margin of 4.99%. The business had revenue of $1.29 billion for the quarter, compared to the consensus estimate of $1.28 billion. During the same quarter in the previous year, the business posted $0.54 EPS. The company’s revenue for the quarter was up 39.7% on a year-over-year basis.

A number of institutional investors have recently bought and sold shares of the stock. Envestnet Asset Management Inc. grew its holdings in Baozun by 4.1% during the second quarter. Envestnet Asset Management Inc. now owns 5,994 shares of the technology company’s stock worth $299,000 after purchasing an additional 235 shares during the period. DekaBank Deutsche Girozentrale bought a new position in Baozun during the second quarter worth about $774,000. Hartwell J M Limited Partnership grew its holdings in Baozun by 15.4% during the second quarter. Hartwell J M Limited Partnership now owns 14,200 shares of the technology company’s stock worth $708,000 after purchasing an additional 1,900 shares during the period. Advisor Group Inc. grew its holdings in Baozun by 921.6% during the second quarter. Advisor Group Inc. now owns 31,374 shares of the technology company’s stock worth $1,563,000 after purchasing an additional 28,303 shares during the period. Finally, Aperio Group LLC grew its holdings in Baozun by 6.5% during the second quarter. Aperio Group LLC now owns 21,421 shares of the technology company’s stock worth $1,068,000 after purchasing an additional 1,315 shares during the period. Institutional investors and hedge funds own 58.05% of the company’s stock.

Baozun Company Profile (NASDAQ:BZUN)

Baozun Inc provides brand e-commerce service to brand partners in the People's Republic of China. It offers end-to-end e-commerce solutions, including IT infrastructure setup and integration, sale of apparel, home and electronic products, online store design and setup, visual merchandising and marketing, online store operations, customer services, warehousing, and order fulfillment.

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