Head-To-Head Survey: GTX (GTXO) and Pointer Telocation (PNTR)

GTX (OTCMKTS:GTXO) and Pointer Telocation (NASDAQ:PNTR) are both small-cap computer and technology companies, but which is the superior investment? We will compare the two companies based on the strength of their risk, institutional ownership, dividends, analyst recommendations, valuation, profitability and earnings.

Earnings & Valuation

This table compares GTX and Pointer Telocation’s top-line revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
GTX $530,000.00 0.64 -$1.26 million N/A N/A
Pointer Telocation $78.15 million 1.41 $16.51 million $1.12 12.09

Pointer Telocation has higher revenue and earnings than GTX.

Risk & Volatility

GTX has a beta of 3.69, indicating that its share price is 269% more volatile than the S&P 500. Comparatively, Pointer Telocation has a beta of 0.48, indicating that its share price is 52% less volatile than the S&P 500.


This table compares GTX and Pointer Telocation’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
GTX -234.21% N/A -430.07%
Pointer Telocation 21.23% 13.81% 9.62%

Institutional and Insider Ownership

20.1% of Pointer Telocation shares are owned by institutional investors. 1.0% of Pointer Telocation shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Analyst Ratings

This is a breakdown of recent ratings and target prices for GTX and Pointer Telocation, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
GTX 0 0 0 0 N/A
Pointer Telocation 0 0 2 0 3.00

Pointer Telocation has a consensus price target of $21.00, indicating a potential upside of 55.10%. Given Pointer Telocation’s higher probable upside, analysts clearly believe Pointer Telocation is more favorable than GTX.


Pointer Telocation beats GTX on 10 of the 11 factors compared between the two stocks.

About GTX

GTX Corp, through its subsidiaries, designs, develops, and sells various products and services in the personal location services marketplace in the United States and internationally. The company offers global positioning system (GPS) and Bluetooth low energy (BLE), and hand-held GPS tracking devices with a hosted and scalable backend monitoring platform for real-time tracking of the whereabouts of people, pets, or high valued assets through a miniaturized transceiver module, wireless connectivity gateway, middleware, and viewing portal. It also develops and owns LOCiMobile, a suite of mobile tracking applications that turn smartphones and tablets, such as iPhone, iPad, Google Android, and other GPS enabled handsets into a tracking and location based social networking device, which can be viewed through its tracking portal or on any connected device with Internet access. In addition, the company offers Track My Work Force, which allows employers to track and monitor employees, drivers, sales representatives, and others using their smartphone, tablet, or any wireless devices; and other applications. GTX Corp has a collaboration agreement with Veristride, Inc. to incorporate its inductive charging technology, enhance and miniaturize the electronics, develop a BLE, and embed the final hardware assembly into SmartSole, a GPS tracking device. The company was founded in 2002 and is headquartered in Los Angeles, California.

About Pointer Telocation

Pointer Telocation Ltd. provides mobile resource management (MRM) products and services for the automotive and insurance industries, and mobile assets management markets worldwide. It operates through MRM and Cellocator sgments. The MRM segment offers asset management, fleet management, stolen vehicle retrieval (SVR), and connected car services. The Cellocator segment designs, develops, and manufactures MRM products, such as fleet management products, including remote monitoring and control solutions comprising command and control center, and communications infrastructure; asset management products; and SVR products. The company was formerly known as Nexus Telocation Systems Ltd. and changed its name to Pointer Telocation Ltd. in January 2006. Pointer Telocation Ltd. was founded in 1991 and is headquartered in Rosh Haayin, Israel.

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