HFF (NYSE: HF) and Jones Lang LaSalle (NYSE:JLL) are both finance companies, but which is the superior stock? We will compare the two businesses based on the strength of their institutional ownership, valuation, earnings, analyst recommendations, profitability, risk and dividends.
This is a summary of current recommendations and price targets for HFF and Jones Lang LaSalle, as reported by MarketBeat.
|Sell Ratings||Hold Ratings||Buy Ratings||Strong Buy Ratings||Rating Score|
|Jones Lang LaSalle||0||3||4||0||2.57|
HFF presently has a consensus price target of $28.00, suggesting a potential downside of 32.69%. Jones Lang LaSalle has a consensus price target of $131.80, suggesting a potential upside of 0.43%. Given Jones Lang LaSalle’s stronger consensus rating and higher possible upside, analysts clearly believe Jones Lang LaSalle is more favorable than HFF.
Valuation & Earnings
This table compares HFF and Jones Lang LaSalle’s revenue, earnings per share (EPS) and valuation.
|Gross Revenue||Price/Sales Ratio||EBITDA||Earnings Per Share||Price/Earnings Ratio|
|HFF||$542.82 million||2.96||$84.87 million||$2.20||18.91|
|Jones Lang LaSalle||$7.31 billion||0.81||$651.60 million||$6.62||19.82|
Jones Lang LaSalle has higher revenue and earnings than HFF. HFF is trading at a lower price-to-earnings ratio than Jones Lang LaSalle, indicating that it is currently the more affordable of the two stocks.
Risk and Volatility
HFF has a beta of 1.18, indicating that its stock price is 18% more volatile than the S&P 500. Comparatively, Jones Lang LaSalle has a beta of 1.8, indicating that its stock price is 80% more volatile than the S&P 500.
Jones Lang LaSalle pays an annual dividend of $0.70 per share and has a dividend yield of 0.5%. HFF does not pay a dividend. Jones Lang LaSalle pays out 10.6% of its earnings in the form of a dividend. HFF has increased its dividend for 6 consecutive years.
Institutional and Insider Ownership
87.1% of HFF shares are held by institutional investors. Comparatively, 90.3% of Jones Lang LaSalle shares are held by institutional investors. 5.7% of HFF shares are held by company insiders. Comparatively, 0.7% of Jones Lang LaSalle shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.
This table compares HFF and Jones Lang LaSalle’s net margins, return on equity and return on assets.
|Net Margins||Return on Equity||Return on Assets|
|Jones Lang LaSalle||4.14%||12.04%||4.67%|
Jones Lang LaSalle beats HFF on 9 of the 17 factors compared between the two stocks.
HFF Company Profile
HFF, Inc. is a holding company. The Company holds the partnership interests in Holliday Fenoglio Fowler, L.P. and HFF Securities L.P. (together, the Operating Partnerships), held through the subsidiary HFF Partnership Holdings, LLC, and all of the outstanding shares of Holliday GP Corp. (Holliday GP). The Company operates through the commercial real estate financial intermediary segment. It offers debt placement, investment sales, distressed debt and real estate owned advisory services, equity placement, investment banking and advisory services, loan sales and commercial loan servicing. Its fully-integrated national capital markets platform, coupled with its knowledge of the commercial real estate markets provides an range of capital markets services, including Debt placement; Investment sales; Distressed debt and real estate owned advisory services; Equity placement; Investment banking and advisory services; Loan sales; and Commercial loan servicing.
Jones Lang LaSalle Company Profile
Jones Lang LaSalle Incorporated (JLL) is a financial and professional services company specializing in real estate. The Company operates through four business segments: Americas; Europe, Middle East and Africa (EMEA); Asia Pacific, and LaSalle. It offers integrated services on a local, regional and global basis to owner, occupier, investor and developer clients. It delivers various real estate services (RES) across three geographic business segments: the Americas, EMEA and Asia Pacific. Its RES is organized into five product categories: leasing; capital markets and hotels; property and facility management; project and development services, and advisory, consulting and other services. LaSalle offers clients with real estate investment products and services, such as private investments in multiple real estate property types, including office, industrial, healthcare and multifamily residential. LaSalle enables clients to invest in separate accounts focused on public real estate equities.
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