Harley-Davidson, Inc. (HOG) Price Target Cut to $55.00

Harley-Davidson, Inc. (NYSE:HOG) had its price target dropped by equities researchers at Stifel Nicolaus from $61.00 to $55.00 in a research note issued to investors on Friday, July 14th, Marketbeat reports. The brokerage currently has a “hold” rating on the stock. Stifel Nicolaus’ price objective points to a potential upside of 15.04% from the stock’s current price.

A number of other equities analysts have also commented on the stock. Goldman Sachs Group, Inc. (The) reissued a “neutral” rating and issued a $51.00 price target (down previously from $53.00) on shares of Harley-Davidson in a research report on Thursday, July 13th. BidaskClub lowered shares of Harley-Davidson from a “hold” rating to a “sell” rating in a research report on Wednesday, July 12th. Sandler O’Neill lowered shares of Harley-Davidson from an “outperform” rating to a “market perform” rating and dropped their price target for the company from $62.00 to $55.00 in a research report on Wednesday, July 12th. Sanford C. Bernstein lowered shares of Harley-Davidson from an “outperform” rating to a “market perform” rating and set a $55.00 target price on the stock. in a research report on Wednesday, July 12th. Finally, ValuEngine raised shares of Harley-Davidson from a “hold” rating to a “buy” rating in a research report on Friday, July 7th. Two equities research analysts have rated the stock with a sell rating, nineteen have issued a hold rating and four have assigned a buy rating to the company’s stock. Harley-Davidson presently has a consensus rating of “Hold” and an average price target of $54.83.

Shares of Harley-Davidson (NYSE:HOG) traded down 0.52% during trading on Friday, reaching $47.81. 1,208,140 shares of the company’s stock traded hands. The stock has a 50-day moving average of $51.75 and a 200-day moving average of $55.88. The company has a market capitalization of $8.34 billion, a price-to-earnings ratio of 14.00 and a beta of 0.84. Harley-Davidson has a 1-year low of $46.00 and a 1-year high of $63.40.

Harley-Davidson (NYSE:HOG) last released its quarterly earnings results on Tuesday, July 18th. The company reported $1.48 EPS for the quarter, beating the Zacks’ consensus estimate of $1.38 by $0.10. Harley-Davidson had a net margin of 12.30% and a return on equity of 30.51%. The company had revenue of $1.58 billion for the quarter, compared to analyst estimates of $1.60 billion. During the same quarter last year, the firm posted $1.55 earnings per share. The company’s quarterly revenue was down 5.6% compared to the same quarter last year. On average, equities analysts predict that Harley-Davidson will post $3.39 EPS for the current fiscal year.

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A number of hedge funds and other institutional investors have recently added to or reduced their stakes in HOG. Independent Advisor Alliance increased its stake in Harley-Davidson by 491.5% in the first quarter. Independent Advisor Alliance now owns 3,336 shares of the company’s stock valued at $200,000 after buying an additional 2,772 shares during the period. Wayne Hummer Investments L.L.C. acquired a new position in Harley-Davidson during the first quarter valued at approximately $200,000. Stokes & Hubbell Capital Management LLC acquired a new position in Harley-Davidson during the first quarter valued at approximately $201,000. Putnam Investments LLC acquired a new position in Harley-Davidson during the fourth quarter valued at approximately $204,000. Finally, Appleton Group LLC acquired a new position in Harley-Davidson during the first quarter valued at approximately $210,000. Institutional investors own 85.14% of the company’s stock.

About Harley-Davidson

Harley-Davidson, Inc is the parent company for the groups of companies doing business as Harley-Davidson Motor Company (HDMC) and Harley-Davidson Financial Services (HDFS). The Company operates in two segments: the Motorcycles & Related Products (Motorcycles) and the Financial Services. The Motorcycles segment consists of HDMC, which designs, manufactures and sells at wholesale on-road Harley-Davidson motorcycles, as well as motorcycle parts, accessories, general merchandise and related services.

Analyst Recommendations for Harley-Davidson (NYSE:HOG)

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